- Trulia Giving $50K To One Lucky Home Buyer
MAD, Larissa Faw - Tuesday, May 13, 2014
In a bid to boost awareness of its home search mobile a ...
- Pepcid Partners With Ted Allen, Eater.com
Marketing Daily, Tanya Gazdik - Tuesday, May 13, 2014
Pepcid has enlisted the help of culinary expert Ted Allen and Eater.c ...
- Trump Las Vegas Enlists 'World's Cutest Dog'
Marketing Daily, Tanya Gazdik - Monday, May 12, 2014
Trump International Hotel Las Vegas is partnering with Boo, a Pomeranian w ...
- Taco Bell Uses Tumblr Comic Book For Product Launch
Marketing Daily, Karlene Lukovitz - Thursday, May 8, 2014
The comic, illustrating the "spicy adventure" of "Johnny DLT" (the character's reactio ...
- Two In Three Shoppers Want Mobile Offers In-Store
Around the Net In MAD London, Sean Hargrave - Thursday, May 8, 2014
Nearly two in three shoppers would like to receive targeted offers in-sto ...
- In Mobile Trusted Brands Are In, Spammy Deal Aggregators Are Out. Thank Goodness!
London Blog, Sean Hargrave - Thursday, May 8, 2014
Having offers flash up on your phone is disruptive, so the messa ...
- Drizly Taps Uber To Send Basketball Fans To NBA
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, May 7, 2014
A last-minute dinner party or event has you in a tizzy becau ...
- Co-Owner Timberlake Stars In Sauza 901 Campaign
Marketing Daily, Karlene Lukovitz - Tuesday, May 6, 2014
Of course, the brand's biggest marketing advantage is the ability to levera ...
- Sony Launching Branded 'Experiences'
Marketing Daily, Aaron Baar - Monday, May 5, 2014
"Instead of a static wall of TVs showing the same content, consume ...
- Purina Enlists Jordana Brewster For 'Paw It Forward'
Marketing Daily, Tanya Gazdik - Monday, May 5, 2014
Nestle Purina has signed actress Jordana Brewster to help launch its "P ...
- Pizza Hut With Mint Juleps? QSR In Derby Push
Marketing Daily, Karlene Lukovitz - Thursday, May 1, 2014
Between April 30 and Derby day, May 3, the pizza chain ...
- Fast-Growing Moe's Moves Into National TV
Marketing Daily, Karlene Lukovitz - Wednesday, April 30, 2014
Moe's has invested in a "significant" national cable buy for a n ...
- Mondelez Launches Soccer Push, Real-Time Video Studio
Marketing Daily, Karlene Lukovitz - Tuesday, April 29, 2014
Having announced multi-brand sponsorships with major North American soccer teams, organizations a ...
- Connecticut Launches 'Revolutionary' Tourist Blitz
MAD, Larissa Faw - Friday, April 25, 2014
Connecticut-based Adams & Knight created the advertising campaign in partnership with touri ...
- BK's Subservient Chicken Is On The Loose
Marketing Daily - Top of the News, Thom Forbes - Monday, April 28, 2014
Burger King is testing an old maxim, "If at first you succe ...
- Seen Any Good Promotions Lately?
Marketing: Travel, Harvey Chipkin - Monday, April 21, 2014
The tie-in between movies and travel is longstanding. Guidebooks offering help ...
- Dentsu Selected As AOR For Tokyo Olympics
MAD, Steve McClellan - Thursday, April 17, 2014
The Tokyo Organizing Committee has pledged to spend about $104 million ...
- KFC Drives Millennial Buzz With Chicken Corsages
Marketing Daily, Karlene Lukovitz - Wednesday, April 16, 2014
Buyers receive the basics, including baby's breath, and a $5 voucher f ...
- Vizio Knows Moms Love Tech, Too
Marketing Daily, Aaron Baar - Wednesday, April 16, 2014
Lily Knowles, vice president of product marketing for Vizio, tells "Marketing Daily ...
- Nestle USA In Hispanic Shopper Marketing Initiative
Marketing Daily, Karlene Lukovitz - Thursday, April 17, 2014
In the "Set the Table" campaign, running from April through December und ...
- T-Mobile Creates RebelMaker Facebook Quiz
Marketing Daily, Aaron Baar - Sunday, April 13, 2014
"We're always looking for relevant ways to connect with our customers a ...
- Online Vouchers Go In-Store With Affiliate Window's StoreWindow Launch
Around the Net In MAD London, Sean Hargrave - Friday, April 11, 2014
Affiliate Window is taking its online offers in-store with a new servic ...
- Netflix Takes A Chicago Couple To The Junior Prom
Around the Net in Video, P.J. Bednarski - Friday, April 11, 2014
A Chicago high school student asked Netflix if it would take h ...
- Inc. 500 And Fortune 500 Latching On To Social Media
Research Brief, Jack Loechner - Thursday, April 10, 2014
According to The Center for Marketing Research at the University of Massachuset ...
- Troy-Bilt Lets Gardening Enthusiasts 'Think Spring'
Marketing Daily, Karl Greenberg - Tuesday, April 8, 2014
Dave Evans, senior account executive at Marcus Thomas, tells "Marketing Daily" t ...
- Southern Comfort In 'Go Drink Yourself' Social Promo
Marketing Daily, Karlene Lukovitz - Tuesday, April 8, 2014
To drive awareness and visits to its relaunched Web site, Southern Comfo ...
- Baskin-Robbins Dials Up Offerings, Marketing
Marketing Daily, Karlene Lukovitz - Wednesday, April 2, 2014
In the U.S., the 69-year-old ice cream brand continues to be strategical ...
- Spider-Man Meets His Baby Me In Latest Evian Video
Marketing Daily, Karlene Lukovitz - Thursday, April 3, 2014
Evian primed the social pump for this current entry in the n ...
- NBC Launches New Promos For Stanley Cup
MediaDailyNews, Wayne Friedman - Tuesday, April 1, 2014
Just days away from the NHL's Stanley Cup playoffs, NBC will laun ...
- Kellogg's Shortlists EMEA Promotions Agencies
Around the Net In MAD London, Sean Hargrave - Monday, March 31, 2014
Kellogg's is looking for a promotional company to work across all bran ...