- TV Debates' QR Codes: Multitasking Media Behavior Misses The Big Picture
TV Watch, Wayne Friedman - Thursday, October 3, 2024
Avoiding efforts to do fact-checking strikes at the heart of what real-ti ...
- ACC Acquires Majority Stake In DKC
MAD, Steve McClellan - Friday, September 20, 2024
DKC, founded in 1991 by PR exec Dan Klores, has expanded i ...
- Reuters Signs News Distribution Deal With EZ Newswire
Publishers Daily, Ray Schultz - Tuesday, September 17, 2024
EZ Newswire will publish business news directly to a section of t ...
- How This Evins Communications' Exec Plays To Win
Brand Insider: Behind The Scenes, Lisa Singer - Thursday, September 19, 2024
Jacqueline Long reveals her two secret weapons. The first is her curiosit ...
- Social Media Top Outlet For Earned Media Placements
Research Intelligencer, Robert Williams - Wednesday, September 18, 2024
Public relations professionals have a variety of tools to reach key audien ...
- Social Media Is Top Outlet For Earned Media Placements
Research Intelligencer, Robert Williams - Tuesday, September 17, 2024
Comms professionals have turned to integrated, multichannel strategies their marketing companions ha ...
- Firms Work To Ensure That Press Releases Come From Verified Sources
Publishers Daily, Ray Schultz - Thursday, August 1, 2024
Authenticated GlobalNewswire releases will have a 'Clear Verified' badge. ...
- Dow Jones Sues Cision For Over $173 Million
Publishers Daily, Ray Schultz - Tuesday, July 16, 2024
The publisher alleges breach of account in the content-sharing deal. ...
- Will Lewis Saga Continues With A New Allegation And A Newsletter Suspension
Publishers Daily, Ray Schultz - Wednesday, June 26, 2024
Lewis was an "impediment" to a London police probe into the Ne ...
- Obit: Industry Journalist, PR Exec John Wolfe, Dead At 72
MediaDailyNews, Joe Mandese - Monday, May 20, 2024
John Wolfe, a long-time journalist and a PR executive who rose ...
- Hurling PR Pitches: It's Getting Harder To Land Stories Due To Layoffs
Publishing Insider, Ray Schultz - Wednesday, April 17, 2024
But response metrics are improving, perhaps because PR pros are sending fewe ...
- O.J. Sidebar, Not Really
Planning & Buying Insider, Joe Mandese - Friday, April 12, 2024
There I was covering the trial for Ad Age when I receiv ...
- Kate's Transparent Bravery Is Lesson For The Firm
Mad Blog, Barbara Lippert - Monday, March 25, 2024
The video of Kate showed an incredibly strong woman dealing with t ...
- WPP Merging Global PR Networks, Hill & Knowlton And BCW
MAD, Steve McClellan - Thursday, January 25, 2024
The merged entity, called Burson, will have more than 6,000 employees ...
- Conservatives Perceived As Having Most Negative Media Representation
Marketing Politics Weekly, Joe Mandese - Thursday, January 25, 2024
Not surprisingly, Americans perceive Liberals as being depicted more positively and garneri ...
- BLS Reports 2023 Job Growth In Ad, PR And Related Services
MAD, Steve McClellan - Monday, January 8, 2024
According to the U.S. Bureau of Labor Statistics the sector added mo ...
- TV Ads Are For Chumps
Mad Blog, Barbara Lippert - Tuesday, January 2, 2024
That's what Republican Presidential candidate Vivek Ramaswamy said, pulling an ad th ...
- AI Canon: Firm Issues AI Guidelines For PR Flacks And Reporters
Publishing Insider, Ray Schultz - Tuesday, December 12, 2023
Muck Rack calls for transparency and ethical practices in its AI styleb ...
- Consumers Spent $354.7B On Mobile This Year
Marketing Daily, Laurie Sullivan - Thursday, November 9, 2023
More intuitive mobile shopping experiences are making it easier for consumers ...
- PR Flacks Are Looking For Mentions in Podcasts
Publishers Daily, Ray Schultz - Monday, October 23, 2023
There was an increase in the number of pitches, although the respon ...
- Synthetic Media Planning
Media 3.0, Joe Mandese - Tuesday, October 17, 2023
Twenty-four hours after publishing a column about an "arms race" between whi ...
- FCB Taps WPP's Cromer For New Global Comms Role
MAD, Steve McClellan - Tuesday, October 3, 2023
Martina Suess Cromer starts today as FCB's Global Chief Communications Officer. S ...
- 'The Guardian' U.S. Hires Matt Mittenthal, Buzzfeed And Political Vet, to lead Communications
Publishers Daily, Ray Schultz - Tuesday, September 26, 2023
Mittenthal calls the non-paywalled Guardian a "unicorn in U.S. media." ...
- 'Post and Courier' Signs With EZ Newswire In Revenue, Targeting Move
Publishers Daily, Ray Schultz - Sunday, August 27, 2023
South Carolina's oldest newspaper will benefit from revenue share tied to pre ...
- New AI Tool Can Determine If Press Releases Are Newsworthy, Firm Claims
Publishers Daily, Ray Schultz - Wednesday, August 16, 2023
Zen Media says free offering can help brands reach the right audie ...
- The 100 Companies, A Network Featuring 100-Word Stories, Is Up For Sale
Publishers Daily, Ray Schultz - Sunday, August 13, 2023
The 10-year-old firm delivers 2.3 million email newsletters per month ...
- Trend Watch: What PR Pitch Responses Tell Us About Journalistic Interests
Publishers Daily, Ray Schultz - Thursday, August 10, 2023
The more popular the topic, the less likely it is to dri ...
- North Sixth Group Acquires KRMA, Will Merge Units
Email Marketing Daily, Ray Schultz - Thursday, August 3, 2023
One key element of the acquisition is the integration of KRMA's ...
- Marketers Upbeat About 2024, But Still Worry About Inflation: Study
Email Marketing Daily, Ray Schultz - Monday, July 31, 2023
A poll finds that many U.K. marketers and PR people feel stresse ...
- PRophet's Latest Feature: "Short-And-To-The-Point" Press Releases
Mediapsssst, Richard Whitman - Friday, July 28, 2023
Without all the jargony jibber jabber and ridiculous irrelevant hyperbole that y ...