- WBD, Paramount Make Gains In March, YouTube Top Media Distributor: Nielsen
Television News Daily, Wayne Friedman - Tuesday, April 22, 2025
Max rose 6% month-to-month, driven by the fourth-biggest March title "White Lotu ...
- LinkedIn Earns MRC Accreditation For Video Ad Metrics
MediaDailyNews, Colin Kirkland - Wednesday, April 16, 2025
LinkedIn is expanding its partnership with the MRC accreditation audits to inclu ...
- NBA Regular-Season TV Ad Spend Flat At $636M, Viewership Dips To 1.53M
Television News Daily, Wayne Friedman - Wednesday, April 16, 2025
Average national TV viewership has seen a slight 2% decline to ...
- Fox News Dominates Q1 With Prime-Time Viewers
Television News Daily, Wayne Friedman - Thursday, April 3, 2025
The top three cable TV networks' total prime-time viewing is up 1 ...
- Conservative-Leaning TV Content: Is TV News Riding A Certain Wave?
TV Watch, Wayne Friedman - Wednesday, April 2, 2025
On Monday Newsmax went public. Shares spiked on Monday, its first d ...
- NFL Nears 'Opt Out' Of TV, Streaming Deal Decision
Television News Daily, Wayne Friedman - Tuesday, April 1, 2025
NFL Commissioner Roger Goodell has already said the league's current deals wi ...
- 'Yellowstone': Fewer High-Rated TV Shows Mean Amped-Up Media Battles
TV Watch, Wayne Friedman - Friday, March 28, 2025
In the media battle for "Yellowstone" between Paramount and NBCU, Paramount h ...
- Men's 'March Madness' Up 4% Through First Two Rounds
Television News Daily, Wayne Friedman - Wednesday, March 26, 2025
Sunday viewing was up 13% to 10.1 million. The early evening wind ...
- In A First, YouTube Tops Nielsen Viewing Sources In February
Television News Daily, Wayne Friedman - Tuesday, March 25, 2025
In January, Disney was at 12%, while YouTube came in at 10.8 ...
- Oscar Ratings: One Day You're Down, The Next Day You're Up
TVBlog, Adam Buckman - Wednesday, March 5, 2025
Two sets of viewership numbers told different stories about the ratings f ...
- ABC's Oscars Viewing Falls 7% - Adding Hulu, Up 1% To 19.7M
Television News Daily, Wayne Friedman - Tuesday, March 4, 2025
ABC says younger 18-34 viewers tallied the best results in five yea ...
- Major League Baseball: Still Down For The Count
TV Watch, Wayne Friedman - Tuesday, March 4, 2025
At its core, one wonders whether baseball's problems are declining TV viewershi ...
- No Joy At MSNBC As Left-Leaning Media Assesses Life Under Trump
TVBlog, Adam Buckman - Wednesday, February 26, 2025
The TV news-and-commentary landscape is undergoing changes in the new era ...
- Viewing Rises 5% In January, Disney Dominates With 12% Share
Television News Daily, Wayne Friedman - Tuesday, February 25, 2025
Cable news TV networks were up 26% overall vs. December, with MSN ...
- Political Winds Shift, And So Do Networks: Changes At MSNBC
TV Watch, Wayne Friedman - Tuesday, February 25, 2025
In January prime time, Fox News Channel grew 40% in total viewe ...
- Oscar Ratings Are On An Uptick, But Can It Last?
TVBlog, Adam Buckman - Tuesday, February 25, 2025
ABC and the Oscars are hoping for a fourth year of audien ...
- Fewer Streamers Launched In 2024, More Being Pulled
Advanced TV Insider, Wayne Friedman - Wednesday, February 19, 2025
Streaming TV is slowing down, a BB Media study finds, with ...
- January Streaming Grew 21% YOY, 5% Since Last Month
Television News Daily, Wayne Friedman - Tuesday, February 18, 2025
NFL and NCAA sports content made the difference. Broadcast added one-tenth ...
- Super Bowl LIX Reached Record 182.8M Viewing For At Least A Minute
Television News Daily, Wayne Friedman - Tuesday, February 18, 2025
Nielsen previously announced the Super Bowl had a record 127.7 million viewe ...
- Do Super Bowl Scores Affect TV Ad Performance?
Performance Marketing Insider, Laurie Sullivan - Monday, February 10, 2025
Do advertisers get the attention they paid for when the big ga ...
- Super Bowl Sets New Record: 128M
Television News Daily, Wayne Friedman - Monday, February 10, 2025
This year's Super Bowl rose slightly by 3% to another viewing recor ...
- Just In Time For The Super Bowl, Nielsen Boosts OOH Coverage To 100%
MediaDailyNews, Joe Mandese - Monday, February 3, 2025
Out-of-home viewing is important for sports and live event programming - especial ...
- NFL Post-Season Ad Spend Up 22%
Television News Daily, Wayne Friedman - Friday, January 31, 2025
National TV ads from five linear TV networks and simulcast network airin ...
- Super Bowl: More AI, Fewer Entertainment Ads, $8M Price Tag
TV Watch, Wayne Friedman - Thursday, January 30, 2025
Fewer theatrical movie and streaming platforms will make appearances. The aftereffects ...
- Streaming Co-Viewing Strength: Sports, Premium Programs
Advanced TV Insider, Wayne Friedman - Wednesday, January 29, 2025
Streaming co-viewing for all on-demand OTT programming was higher than linear ...
- Super Bowl's Growing Media Mix: A Complicated Play
TV Watch, Wayne Friedman - Tuesday, January 28, 2025
The broader view shows 77% using some digital media access throughout t ...
- Presidential TV Fatigue: What Comes Next For News Networks?
TV Watch, Wayne Friedman - Friday, January 24, 2025
President Trump's inaugural this week had 24.6 million Nielsen-measured average viewers, do ...
- MRC Approves Nielsen 'Big Data + Panel' Ahead Of TV's Upfront Market
Television News Daily, Wayne Friedman - Wednesday, January 22, 2025
"This effort marks the first time MRC has accredited a hybrid panel/B ...
- YouTube, Netflix, Prime Hit Viewing Records In December
Television News Daily, Wayne Friedman - Tuesday, January 21, 2025
For 2024, Nielsen says the year included nine days with over 1 ...
- NFL Regular-Season Ad Revenue 9% Lower, Viewing Slips 2%
Television News Daily, Wayne Friedman - Friday, January 17, 2025
NBC's "Sunday Night Football" was the leading NFL franchise in ad reven ...