- Nielsen Expands OOH Viewing Measure, Sports TV Benefit
Television News Daily, Wayne Friedman - Friday, February 2, 2024
Nielsen is expanding out-of-home measurement coverage this year to represent 100% ...
- NFL Conference Championships: NFC +20%; AFC +17%
Television News Daily, Wayne Friedman - Tuesday, January 30, 2024
The NFC Championship game this past weekend was up 20% to 56 ...
- 2023 Streaming Viewing Up 24%, Strike-Affected Originals Sink 32%
Television News Daily, Wayne Friedman - Monday, January 29, 2024
While streaming audience viewing continues to grow, top-ten original program viewing declin ...
- Google Cancels Contract With Search Quality Rating And AI Data Company
MediaDailyNews, Laurie Sullivan - Wednesday, January 24, 2024
Google has terminated its contract with data company Appen, which helped Goog ...
- Divisional Playoff Scores Record 50.4M Viewers For NFL
Television News Daily, Wayne Friedman - Tuesday, January 23, 2024
Sunday's playoff game reached 50.4 million viewers -- the largest NFL audien ...
- Supplier Of The Year: OpenAP
Agency of the Year, Joe Mandese - Tuesday, January 23, 2024
While some award-winners tackled the two biggest media challenges facing advertisers ...
- Award Shows Tweak TV Content In A Growing Streaming World
TV Watch, Wayne Friedman - Monday, January 22, 2024
The most recent "Emmy Awards" posted 4.3 million viewers -- another reco ...
- National TV Ad Spending Fell 5% To $43.7B In 2023
Television News Daily, Wayne Friedman - Thursday, January 18, 2024
Although household TV ad impressions and TV ad airings grew in 202 ...
- Nielsen: Broadcast, Cable Continue Downward Trend In December
Television News Daily, Wayne Friedman - Tuesday, January 16, 2024
Broadcast TV was down 4.3% in December vs. November, and its sha ...
- Missing Your Favorite Live Season-Ending Show? Many Did
TV Watch, Wayne Friedman - Monday, January 15, 2024
The thrill of seeing a season-ending episode is fading. In recent year ...
- Credit Ratings Giant S&P Begins '24 With Bullish Ad-Spending Outlook
MediaDailyNews, Joe Mandese - Wednesday, January 3, 2024
The new report projects U.S. ad spending will expand 7.6% this yea ...
- Amazon Prime Video's 'TNF' Sees Strong Growth Among Young, Female Viewers
Television News Daily, Wayne Friedman - Tuesday, January 2, 2024
For its entire 13-game schedule, total Nielsen-measured "TNF" viewership was up 2 ...
- Higher NFL Ratings? Struggling NFL Wannabes Trying To Get In The Game
TV Watch, Wayne Friedman - Wednesday, January 3, 2024
A new league is starting up -- again: The United Football Leagu ...
- Netflix Streaming Success Not Just From Top Shows: Analyst
Television News Daily, Wayne Friedman - Monday, December 18, 2023
In response to Netflix's research release last week, MoffettNathanson Research says "6 ...
- November TV-Streaming Viewership Highest Since January 2023
Television News Daily, Wayne Friedman - Tuesday, December 19, 2023
Although the writers' and actors' strike plagued broadcast TV platforms for mo ...
- Meta To Expand Fact-Checking Program To Threads
MediaDailyNews, Colin Kirkland - Wednesday, December 13, 2023
Meta has asked fact-checking partners working with Instagram and Facebook to revi ...
- NewsNation, CW Post Lowest Viewing Of GOP Presidential Debates
Television News Daily, Wayne Friedman - Thursday, December 7, 2023
NewsNation and The CW pulled in 4.1 million Nielsen-measured average minute viewe ...
- Cable TV News November Viewing Sinks 19%, National TV Ads Down 9%
Television News Daily, Wayne Friedman - Friday, December 1, 2023
Cable TV news networks were down 19% overall to a collective 3 ...
- Streamer Reach Weakens Due To Seasonality, Hollywood Strikes
Television News Daily, Wayne Friedman - Friday, November 24, 2023
Only two of 15 streaming platforms gained in household reach -- Netfl ...
- Eagles-Chiefs 'MNF' Rematch Earns 29M Viewers
Television News Daily, Wayne Friedman - Wednesday, November 22, 2023
Disney-ABC's "Monday Night Football" win was the best result for the N ...
- Sports Boost October Broadcast Viewing Share, Netflix Has 8 Of 10 Top Shows
Television News Daily, Wayne Friedman - Tuesday, November 21, 2023
NFL, college football, and other sports programming boosted overall broadcast viewing f ...
- Linear TV Maintains Strong Sports, News Viewing Share
Television News Daily, Wayne Friedman - Thursday, November 16, 2023
Vizio's Inscape says cable, satellite, and over-the-air platforms combined posted a near ...
- NFL Regular-Season Viewing Soars 10%
Television News Daily, Wayne Friedman - Tuesday, November 14, 2023
Through 10 weeks of the NFL regular season, the average game amo ...
- New Scripted TV Shows Starting Up February 2024: Good Viewing News?
TV Watch, Wayne Friedman - Wednesday, November 15, 2023
The key may be what happens three months down the road ...
- AMC Networks Facing Tough Road For Advertising Trends
Television News Daily, Wayne Friedman - Monday, November 6, 2023
AMC will have a rough road into 2024, according to analysts. Followi ...
- World Series Hits New Low: 9.1M Viewers
Television News Daily, Wayne Friedman - Friday, November 3, 2023
This year's World Series is down 22% -- averaging 9.1 million Nielsen-measur ...
- Live Sports Viewers Need New, Shorter Content As Multitasking Grows
Television News Daily, Wayne Friedman - Monday, October 30, 2023
More multitasking behavior from the next generation of younger live sports ...
- Nielsen Delays Sunsetting C3 And C7 Data Another Year
Television News Daily, Wayne Friedman - Friday, October 27, 2023
The continued popularity of C3 and C7 currencies during the past upfro ...
- NBA Cup 'In-Season' Tournament: Looking For Early-Season NFL-Like Buzz?
TV Watch, Wayne Friedman - Friday, October 27, 2023
The NBA has come up with the month-long NBA Cup tournament, ...
- Amazon's 'Thursday Night Football' Is Doing Well This Season - What's Next?
TV Watch, Wayne Friedman - Tuesday, October 24, 2023
The rest of the country still needs to choose whether to p ...