Tag results for "real-time web"
- How Neuroscience Measures Ad RecallMarketers searching for the secret sauce of how to "engage" with consume ...
- SITO Mobile Bows Location-Data-Harnessing ProductMobile marketing platform SITO Mobile on Thursday launched SITO LABS, which enabl ...
- Vint Cerf's Vision: Moving Data Back And Forth Among CloudsCompanies will want to run "cloudlets" that interact with major cloud system ...
- Facebook Launches 'Advanced Measurement' Ad Effectiveness ToolFacebook rolled out a new tool called "Advanced Measurement" that's designed ...
- Content Discovery Platform Makes A Mobile Attribution PlayContent discovery platform Taboola launched a tool to enable mobile app advertise ...
- Real-Time Ad Platform Bows Inventory Discovery For Mobile AdvertisersReal-time ad platform Smaato launched a new feature that it said ai ...
- Ad-Tech Firms Partner On Pre-bid Keyword Targeting Via Machine LearningCross-device identify firm Drawbridge on Wednesday announced a partnership with Grapeshot ...
- Real-Time Data Firm Launches TV Data Management PlatformReal-time TV data provider Samba TV aunched a data-management platform (DMP) th ...
- Facebook Has Started Labeling Fake News StoriesFacebook has begun flagging "fake news" in consumers' feeds with a "dispute ...
- Machine-Learning App Aims To Boost Digital PersonalizationPersonalized digital marketing platform provider Jivox has bowed a patent-pending machine-learning technolo ...
- Is Snap's IPO A Home Run Out Of The Box?Snap Inc. is now a public company, with a market cap ...
- The Role Of Pre-Bid Analysis In Helping Ensure Brand SafetyGiovanni Strocchi, CEO of ADmantX, a provider of data and targeting service ...
- More Than 40% Of Online Ads Make Sites SluggishMore than 40% of online ads are larger than industry standards, whi ...
- Revcontent Acquires Machine Learning Startup, Rover, For More Than $30MAiming to take on Facebook and Google, content recommendation platform Revcontent sa ...
- Pandora Teams Up With A Million Ads To Deliver Dynamic Creative Audio AdvertisingDigital audio powerhouse Pandora said it has partnered with A Million Ad ...
- Ad Tech Firms Team Up On Real-Time Analytics For Programmatic InventoryMetamarkets and Rubicon Project have teamed up to help media buyers ...
- Report Evaluates Performance Of Digital, Self-Service Programmatic CampaignsSize does matter-as in the size of digital display ads when ...
- More Defections At Rubicon Project As President, 6 Other Execs DepartIt's been a helluva ride over the last few months for Rubic ...
- Updated Account-Marketing Platform Lets B2B Advertisers Access Deeper Insights Business-to-Business (B2B) marketers looking to up their insights game through Account-Based Marketi ...
- Tapad Names Head Of Nordic RegionCross-device marketing tech firm Tapad named Steffen Svartberg Kristiansen as head ...
- WPP's Kinetic Automates Out-Of-Home Media TradingKinetic Worldwide, the WPP unit specializing in out-of-home marketing, said it ...
- A New $250M Tech Hub Comes To NYCNew York City is already a hub for digital media, advertising, a ...
- Innovid Taps Colebourne As Managing Director EMEAInnovid, the video marketing platform, announced on Wednesday the appointment of Ma ...
- Smaato Names C-Level ExecutivesSmaato, a real-time mobile advertising platform, named Gerry Louw chief technology offic ...
- Content Analytics Firm NewsWhip Raises $6.4 M In Series A FundingContent analytics firm NewsWhip announced a $6.4 million Series A funding rou ...
- Entry Into U.S. Ad Tech Big Deal For This Small CompanyBerlin-based mobile data exchange adsquare announced its entry into the U.S. mark ...
- 61% Of Content Posted On Snapchat Is VideoSnapchat is increasingly a hot tool for marketers, and posting video ...
- Twitter Hopes Machine Learning And AI Can Save It From OblivionWhile Twitter’s latest earnings report wasn't too great--it missed its revenue targ ...
- Study Reveals Link Between Emotion, Campaign MetricsEmotions can be powerful triggers when it comes to content-led marketing campaig ...
- Ad Network Focuses On Socially Conscious MillennialsCause marketing isn't a new phenomenon. In fact, it's taken center sta ...
