- Switch Off From Social Doom -- UK Consumer Confidence Hits A Record High
London Blog, Sean Hargrave - Tuesday, November 3, 2015
Forget social media and the doom merchants, UK consumer confidence is ...
- Chick-Fil-A, Hobby Lobby Lead 'Faith Equality Index'
Marketing Daily, Tanya Gazdik - Tuesday, November 3, 2015
Chick-fil-A, Hobby Lobby and Interstate Batteries are the leading brands in t ...
- Algorithms In A Post-App World
Mobile Insider, Laurie Sullivan - Tuesday, November 3, 2015
Gartner analysts shared their vision for the future of technology in Orlan ...
- Smartphone Ownership Rises In U.S., Marketing Tactics Change
Mobile Marketing Daily, Ben Frederick - Monday, November 2, 2015
Pew Research center reports that more than two-thirds -- or 68% ...
- Latin America Fastest Growing Mobile Ad Market
Research Brief, Jack Loechner - Tuesday, November 3, 2015
According to Opera Mediaworks' global mobile ad platform, reaching over 1.1 billi ...
- Paid-Search Spending Cools As Advertisers Keep Powder Dry For Holiday Blitz
MAD, Steve McClellan - Friday, October 30, 2015
That's according to a just issued third-quarter trend report from Dentsu Aeg ...
- Local Marketers Need Help; Unused Co-op Dollars Too Complicated
Research Brief, Jack Loechner - Monday, November 2, 2015
According to Brandmuscle's State Of Local Marketing Report, analyzing trends, media satisfactio ...
- Consumers Wary About Spending This Christmas
Around the Net In MAD London, Sean Hargrave - Friday, October 30, 2015
Brands have been warned to expect tight budgets this Christmas, with Briti ...
- Millennials More Critical Of Major Food Manufacturers
Marketing Daily, Tanya Gazdik - Thursday, October 29, 2015
"Millennials cite high-quality ingredients as the most influential factor when shopping f ...
- Smartphones Transform Usage, Redefine Gadget Popularity
Mobile Marketing Daily, Gavin O'Malley - Thursday, October 29, 2015
The continued rise of smartphones and tablets is curtailing the growth ...
- Two Thirds Of US Consumers Holiday Shopping On Line; Two Thirds Of Them Are Mobile
Research Brief, Jack Loechner - Friday, October 30, 2015
According to research and consulting firm Conlumino, reported by Internet Retailer, 77. ...
- Trust Vs. Action: Both Valuable To Search Marketers
SearchBlog, Laurie Sullivan - Friday, October 30, 2015
Trust in paid online and mobile ads has remained relatively consistent sin ...
- Boomers Say Fear Is Primary Health Motivator
Marketing Daily, Tanya Gazdik - Wednesday, October 28, 2015
Three out of four Baby Boomers say they should be doing mo ...
- Deciphering Mobile Engagement
Mobile Insider, Gavin O'Malley - Thursday, October 29, 2015
Effectively engaging mobile users can be counterintuitive. Take the recent findings fr ...
- Improved Mobile Ad Performance Means $$ To Publishers And Advertisers
Research Brief, Jack Loechner - Thursday, October 29, 2015
The increased number of mobile optimized sites, new mobile opportunities in emergi ...
- Mobile Payments Finally Catch a Break
MobileShopTalk, Chuck Martin - Tuesday, October 27, 2015
After all these years, mobile payments may be getting its long-awaited bre ...
- Carousel Ads Driving 10 Times More Traffic
Research Brief, Jack Loechner - Wednesday, October 28, 2015
According to data from Kinetic Social, reported by Garett Slone for Digida ...
- Opt-in Email Boosts Engagement, Lead Generation, And Acquisition
Research Brief, Jack Loechner - Tuesday, October 27, 2015
91% of respondents consider their email marketing somewhat or very successful ...
- 70% Of Consumers Use Three Channels Or More To Research A Purchase
SearchBlog, Laurie Sullivan - Tuesday, October 27, 2015
Data and statistics in headlines and content has become one of t ...
- TiVo To TV Ratings Marketplace: How's Free, Is Free Good Enough For You?
MediaDailyNews, Joe Mandese - Monday, October 26, 2015
TiVo this morning unveiled a new pricing strategy for its TV ratin ...
- What Are They Really Thinking?
Research Brief, Jack Loechner - Monday, October 26, 2015
New research from Spong, reported by Alex Palmer, on brand perception a ...
- Connected TV Takes Center Stage in Internet of Things at Home
Connected Thinking, Chuck Martin - Thursday, October 22, 2015
While the market for new and novel connected devices evolves, the connect ...
- B2B Marketers Still Struggle To Integrate Video, Email
Email Marketing Daily, Jess Nelson - Wednesday, October 21, 2015
The vast majority of B2B marketers utilize online video, but only 5 ...
- Mobile Ads 3rd After TV and Desktop In 2017
Research Brief, Jack Loechner - Friday, October 23, 2015
Mobile ad spend will leapfrog radio, magazine, outdoor, and newspaper spend ...
- OmniChannel Shoppers Rank Their Druthers
Research Brief, Jack Loechner - Thursday, October 22, 2015
According to a new ETailing study, OmniChannel Consumer Insights 1st Annual Surve ...
- Facebook Named Most Effective Social Channel By Marketers
Around the Net In MAD London, Sean Hargrave - Wednesday, October 21, 2015
Facebook has been named as the most effective advertising platform by indust ...
- Mobile Millennial Shoppers: 61% Looking for Immediate Deals
MobileShopTalk, Chuck Martin - Wednesday, October 21, 2015
It's no secret that mobile shoppers are getting more comfortable using the ...
- 65% Of All American Adults Using Social Media
Research Brief, Jack Loechner - Wednesday, October 21, 2015
Nearly two-thirds of American adults (65%) use social networking sites in 201 ...
- Digital Drives UK Ad Spend To GBP9.4bn Record Half-Year High
Around the Net In MAD London, Sean Hargrave - Tuesday, October 20, 2015
UK advertising spend grew 5.8% in the first half of 2015 ...
- UK Mobile Ad Spend Hits Billion-Pound Mark In First Half Of 2015
Around the Net In MAD London, Sean Hargrave - Tuesday, October 20, 2015
Mobile ad spend broke the GBP1bn barrier in the UK in t ...