- KFC Offering All The Coffee Cup You Can Eat In UK Outlets
Marketing Daily - Top of the News, Thom Forbes - Thursday, February 26, 2015
KFC will be introducing Seattle's Best coffee - a brand within t ...
- Lovin' McDonald's Back To Health
Marketing Daily, Ralph Blessing - Tuesday, February 24, 2015
Changing leadership, simplifying its menu operations, and ramping up the "lovin" m ...
- Microsoft Serves Order Online Button In Search Results
Around the Net in Search Marketing, Laurie Sullivan - Monday, February 23, 2015
Bing recently introduced two search features related to food, making it easi ...
- Darden Puts $200 Million Media Assignment In Review
MAD, Steve McClellan - Friday, February 20, 2015
The incumbent is Publicis Groupe's Starcom, which won the Darden assignment ...
- A Tale Of Two Shacks
Marketing Daily, Peter Hubbell - Friday, February 20, 2015
It was the best of burgers, it was the worst of gadge ...
- McDonald's 'Pay With Lovin' Pays Off In WOM, Intent
Marketing Daily, Karlene Lukovitz - Friday, February 20, 2015
Word-of-mouth reached its second-highest levels in about 18 months at the e ...
- Red Robin Invites The Pope To Come For A Bite ... Six Months Too Early
Marketing Daily, Karlene Lukovitz - Tuesday, February 17, 2015
The schtick: If the pope accepts and visits any U.S. Red Rob ...
- Zillow, Yelp: Mobile Search Contributing To Earnings
SearchBlog, Laurie Sullivan - Monday, February 16, 2015
Home buyers are going mobile, pushing up revenue for companies like Zillo ...
- Yelp Acquires Eat24, Mobile Driving Searches, Transactions
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, February 10, 2015
Yelp announced the acquisition of online ordering platform Eat24 for $134 milli ...
- Lots of Lovely Ideas For McDonald's, Whose Global Sales Slipped 1.8%
Marketing Daily - Top of the News, Thom Forbes - Tuesday, February 10, 2015
With McDonald's announcing yesterday that its quarterly same-store sales were down ...
- Brand Keys CLEI 2015: Emotional Values More Critical Than Ever In Driving Customer Loyalty
Marketing Daily, Karlene Lukovitz - Monday, February 9, 2015
"Those that are better at identifying customers' expectations and connecting with th ...
- 12% Use Mobile for Big Ticket Purchases
MobileShopTalk, Chuck Martin - Friday, February 6, 2015
There are mobile payments and then there are the activities of buyi ...
- Forge Worldwide Scoops Up Friendly's Account
MAD, Larissa Faw - Tuesday, February 3, 2015
The Boston-based agency will oversee television, radio, print and out-of-home advertising. ...
- Full Game Ad: McDonald's To Accept Lovin' Gestures As Payment
Marketing Daily, Karlene Lukovitz - Friday, January 30, 2015
Today McDonald's released the full 60-second ad -- and it turns ou ...
- Chipotle Snags More Famous Authors For Round Two Of On-Package Essays
Marketing Daily, Karlene Lukovitz - Wednesday, January 28, 2015
The concept of exposing the restaurant chain's customers to stimulating and entertaini ...
- New Big Cheese At Mickey D's
Marketing Daily - Top of the News, Thom Forbes - Thursday, January 29, 2015
Steve Easterbrook, who returned to McDonald's as global chief branding officer ...
- McDonald's Super Bowl Ad Sneak Peek Promises 'New Form of Payment'
Marketing Daily, Karlene Lukovitz - Tuesday, January 27, 2015
The 30-second sneak peek video shows several different customers laughing and expressi ...
- As Sales And Profits Surge, Starbucks Names A Techie COO
Marketing Daily - Top of the News, Thom Forbes - Friday, January 23, 2015
As it rolls out ambitious plans for Mobile Order & Pay a ...
- DiGiorno Taps Terry Bradshaw For Online Super Bowl Push
Marketing Daily, Karlene Lukovitz - Monday, January 19, 2015
The brand's @DiGiornoPizza Twitter site is being called a "PreGiorno Tweetline" betwe ...
- BW3 Turns Social Commentary Into Game Recaps
Marketing Daily, Aaron Baar - Friday, January 16, 2015
"Buffalo Wild Wings bills itself as 'The sports fan's biggest fan,'" B ...
- Wendy's Drops Soda From Kids' Menus
Marketing Daily, Karlene Lukovitz - Friday, January 16, 2015
But groups are still urging Wendy's and others to make more nutrition ...
- Pizza Hut, MillerCoors Launching Gluten-Free Offerings
Marketing Daily, Karlene Lukovitz - Thursday, January 15, 2015
Marketing for the gluten-free launch will include public relations, promotion on Piz ...
- Hot Spot: McDonald's "Lovin' It" Shows Its Serious Side
Marketing Daily, Sarah Mahoney - Monday, January 12, 2015
Just when McDonald's had audiences laughing with its light-hearted "Lovin' It," ...
- Coca-Cola To Cut 1,600-1,800 Jobs Worldwide; McD's Confirms U.S. Job Cuts Coming In Q1
Marketing Daily, Karlene Lukovitz - Thursday, January 8, 2015
It also comes on the heels of McDonald's' confirmation that it's cutti ...
- Taco Bell To Give Away 1M Doritos With Mobile Orders in January
Marketing Daily, Karlene Lukovitz - Friday, January 2, 2015
The chain will give away up to 1 million of the tac ...
- OnStar's AtYourService Puts New Spin On 'Marketing Vehicle'
Marketing Daily - Top of the News, Thom Forbes - Monday, January 5, 2015
There may still be a few places on earth where consumers can ...
- Shake Shack Serves Up An IPO
Marketing Daily - Top of the News, Thom Forbes - Tuesday, December 30, 2014
Shake Shack, which has evolved from a hot dog cart in ...
- MediaVest Wins $150 Million Bloomin Brands Account
MAD, Steve McClellan - Tuesday, December 23, 2014
Carat, part of Dentsu Aegis Network, was the incumbent and took pa ...
- Jimmy John's, Chipotle Lead QSRs In Millennial Loyalty
Marketing Daily, Karlene Lukovitz - Tuesday, December 23, 2014
They were followed by Chick-Fil-A (78%), Whataburger (76%), Subway (73%), Wendy's (70% ...
- Bakers Square Selects HY Connect As AOR
MAD, Larissa Faw - Wednesday, December 17, 2014
Ad campaign efforts for the family restaurant chain will focus on "breakthrou ...