- Taco Bell Debuts 2nd Breakfast Spot
Marketing Daily, Karlene Lukovitz - Monday, April 7, 2014
Eight days after announcing the national rollout of its first breakfast me ...
- Wall Street Eats Up GrubHub In Market Opening
Mobile Marketing Daily, Mark Walsh - Friday, April 4, 2014
Investors showed a healthy appetite for shares of online food-ordering service GrubHu ...
- Study: Restaurant Loyalty Programs Lack Impact
Marketing Daily, Karlene Lukovitz - Monday, March 31, 2014
Many restaurant brands need to market their loyalty programs more clearly ...
- Wendy's Campaign Supports Foster-Care Adoption
Marketing Daily, Karlene Lukovitz - Monday, March 31, 2014
After quietly supporting foster-care adoption for more than 20 years, Wendy's h ...
- 'Ronald McDonalds' Endorse Taco Bell Breakfast Menu
Marketing Daily, Karlene Lukovitz - Thursday, March 27, 2014
Voiceovers set up the joke with statements like, "You will never gue ...
- Taste And Tech: Papa John's Nears Digital Tipping Point
MoBlog, Steve Smith - Wednesday, March 26, 2014
In the fiercely competitive pizza category, tech leadership means convenience and spee ...
- Big Restaurant Chains' Growth Slowed In 2013
Marketing Daily, Karlene Lukovitz - Tuesday, March 25, 2014
Limited-service restaurants saw an average sales gain of 3.9%. Within this categor ...
- Mobile Payments on the Fast Food Menu
MobileShopTalk, Chuck Martin - Monday, March 24, 2014
The advancement and adoption of mobile payments is picking up steam, ...
- Taco Bell Runs Naughty TV Ad For 'Happier Hour'
Marketing Daily, Karlene Lukovitz - Thursday, March 20, 2014
The spot shows three different scenarios in which male/female pairs -- offi ...
- Yawn! More Wallet Fixation: BK To Add M-Payments
MoBlog, Steve Smith - Thursday, March 20, 2014
Burger King will enable all 7,000+ of its U.S. outlets to acce ...
- How To Appeal To The Millennial Palate
Engage:Millennials, Doug Austin - Monday, March 17, 2014
The Millennial Generation is a generation in flux: 17-to-35 year olds ma ...
- How Consumable Brands' TV Ads Performed In 2013
Marketing Daily, Karlene Lukovitz - Thursday, March 13, 2014
Ace Metrix's 2014 Blackbook edition, which reveals how well the TV a ...
- Chipotle Cooks Up Homegrown MLS Deal
Marketing Daily, Karl Greenberg - Monday, March 3, 2014
The keystone component is a national grassroots youth soccer program culminating, duri ...
- Quiznos Flounders As Chipotle Sizzles
Marketing Daily - Top of the News, Thom Forbes - Friday, February 28, 2014
Quiznos, which at one time looked liked a credible competitor in t ...
- McDonald's Latest Brand To Employ Snapchat
Marketing Daily, Karlene Lukovitz - Wednesday, February 26, 2014
McDonald's joined Snapchat and promoted it with some Twitter teasers last wee ...
- McDonald's Launches Eastern New England Push
Marketing Daily, Karlene Lukovitz - Thursday, February 20, 2014
In addition to promoting McDonald's' coffee and breakfast menu, the new campai ...
- Data Tells Me You Eat Pickles On Your Hamburger
Data and Targeting Insider, Laurie Sullivan - Thursday, February 20, 2014
Digital signs in fast-food restaurants and retail stores got a whole l ...
- Free Shrooms For Everyone...If 'Flappy Bird' Flies Back
MoBlog, Steve Smith - Friday, February 14, 2014
Because the young Vietnamese developer of "Flappy Bird" isn't under enough pressur ...
- Mobile Payment Push-back: 'Get That Thing Away from My Register'
MobileShopTalk, Chuck Martin - Thursday, February 6, 2014
"Get that thing away from my register. I don't want any technolo ...
- Emotional Expectations For Brands Reach New Highs
Marketing Daily, Karlene Lukovitz - Monday, February 3, 2014
Brand Keys' annual Customer Loyalty Engagement Index again confirms that overall dynam ...
- Wienerschnitzel's Retro Campaign Puts On The Dog
Marketing Daily, Karlene Lukovitz - Thursday, January 30, 2014
Wienerschnitzel, which bills itself as the world's largest hot dog chain, h ...
- Getting the Parts of Mobile Commerce to Work Together
MobileShopTalk, Chuck Martin - Friday, January 31, 2014
Some parts of the mobile commerce chain are yet to be glu ...
- Pizza Hut Live-Auditions Fans For Game Day Spot
Marketing Daily, Karlene Lukovitz - Tuesday, January 28, 2014
The brand will run nine new 30-second spots on the Fox netwo ...
- Chipotle Hulu Series Satirizes Industrial Agriculture
Marketing Daily, Karlene Lukovitz - Monday, January 27, 2014
The pilot for the initial, four-episode (each a half-hour) season (more seaso ...
- Beyond The Buffet Table: What Retirees Are Really Hungry For
Engage:Boomers, Derek Dunham - Monday, January 27, 2014
When it comes to the dining experience, what do retirees crave t ...
- Wendy's Video Series Stars ESPN's Jay Bilas
Marketing Daily, Karlene Lukovitz - Thursday, January 23, 2014
Each of the videos shows him interviewing and playing one of fi ...
- Denny's Evolves Its 'America's Diner' Positioning
Marketing Daily, Karlene Lukovitz - Wednesday, January 22, 2014
Denny's is marking its 60th anniversary with a new TV campaign, n ...
- McDonald's Launches Olympics Social Campaign
Marketing Daily, Karlene Lukovitz - Tuesday, January 21, 2014
McDonald's athlete ambassadors, including U.S. hockey player Patrick Kane, Canadian hockey play ...
- Super Bowl Play: Subway To Use GIFs, Launch On Tumblr
Marketing Daily, Karlene Lukovitz - Friday, January 17, 2014
During Super Week, Subway will be a returning sponsor of ESPN Radio ...
- M-Commotion: Seamless Chokes On Its Own Twitter ''Girls' Promo
Mobile Marketing Daily, Steve Smith - Tuesday, January 14, 2014
Online food ordering app and site Seamless went down Sunday night ...