- Customer Experience Makes Niche Online Stores Winners
London Blog, Sean Hargrave - Tuesday, November 13, 2018
The Which? survey shows that customer experience really is what separates t ...
- Ulta Turns To Tech, Announces New Ad Campaign
Marketing Daily, Sarah Mahoney - Monday, November 12, 2018
The company has acquired tech startups in artificial intelligence and augmented realit ...
- Blockchain Market Change From $80 Million To $2.33 Billion By 2033
Research Brief, Jack Loechner - Tuesday, November 13, 2018
ResearchAndMarkets.com has published a report on the state of blockchain usage ...
- Weather's Influence On Demand Determines Media Buying
Search & Performance Marketing Daily, Laurie Sullivan - Monday, November 12, 2018
Weather influences the demand for Scotts Miracle-Gro products. Scotts has short windo ...
- Augmented Reality Added To Black Friday Sneaker Drawing
AI & IoT Daily, Chuck Martin - Monday, November 12, 2018
The AR feature encourages users to explore 125 destinations in a b ...
- The Brands Affected By Consumers' Trust
Digital News Daily, Laurie Sullivan - Monday, November 12, 2018
Two independent surveys analyze consumer trust with data and purchasing from website ...
- Cost Plus World Market Goes All-Out With Holiday Campaign
Marketing Daily, Tanya Gazdik - Sunday, November 11, 2018
Anchored by the tagline "Gift Thoughtfully," the campaign includes TV, brand partnership ...
- Kroger Adds Google Voice Assistant For Grocery Commerce
AI & IoT Daily, Chuck Martin - Friday, November 9, 2018
Kroger customers can now interact with the Kroger Grocery Pickup cart usi ...
- PepsiCo, Walmart Top Kantar PowerRanking
Marketing Daily, Tanya Gazdik - Thursday, November 8, 2018
PepsiCo solidified its position as a best-in-class partner, topping the competition ...
- Kraft Heinz Whips Up A Twitter Frenzy For Its Mayochup Sauce
The MediaPost Cases, Nina Lentini - Monday, November 19, 2018
They followed up with a debate about the name, with nominees li ...
- Toyota Brings Retail Experience To Online Users
The MediaPost Cases, Nina Lentini - Monday, November 19, 2018
Toyota set out to increase impressions for awareness, engagements for interest, a ...
- Walgreens Harnesses Local Touch To Raise Community Awareness
The MediaPost Cases, Nina Lentini - Monday, November 19, 2018
Users could learn about a variety of Walgreens "Find Care Now" service ...
- Spartan Race Keeps Enthusiasts Engaged, Encourages Newcomers
The MediaPost Cases, Nina Lentini - Monday, November 19, 2018
In a fast-moving industry that is growing quickly, Spartan needed more th ...
- M&S Vows To Overhaul Its Loyalty Scheme
Around the Net In MAD London, Sean Hargrave - Thursday, November 8, 2018
M&S is assuring customers that top of the to-do list for i ...
- Consumers Say Marketers Do Customer Experience Wrong
Performance Marketing Insider, Laurie Sullivan - Thursday, November 8, 2018
Data released Thursday shows a major disconnect between marketers and consumers. Near ...
- Data Breaches Could Negatively Impact Online Holiday Sales
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, November 7, 2018
Three-quarters of consumers would end their relationship with a brand following ...
- 44% Of Amazon Go Shoppers Return To Store
Connected Thinking, Chuck Martin - Tuesday, November 6, 2018
As more retailers add payment technologies that allow shoppers to skip checko ...
- Holiday Windows: Saks Gets Dramatic, Bloomie's Gets Grinchy
Marketing Daily, Sarah Mahoney - Tuesday, November 6, 2018
Saks Fifth Avenue is going all-out with a 10-story light show, i ...
- LG Developing Smart Cart That Follows Shopper
AI & IoT Daily, Chuck Martin - Tuesday, November 6, 2018
LG Electronics and South Korean discount chain operator E-mart agreed to devel ...
- Bluefly Launches Shopper Activation Email Program
Around the Net in Email, Ray Schultz - Tuesday, November 6, 2018
Bluefly, a curated fashion marketplace, has launched a shopper activation and ca ...
- Adidas Taps AR For Sneaker Sales
Around the Net in IoT, Chuck Martin - Tuesday, November 6, 2018
To sell its limited-edition sneakers, Adidas introduced an augmented reality feature f ...
- Walmart Launches AR Price Checking
Connected Thinking, Chuck Martin - Monday, November 5, 2018
The nifty twist in the Walmart AR approach is that the prici ...
- Macy's Launches Sweet Space Odyssey For Christmas
Marketing Daily, Sarah Mahoney - Monday, November 5, 2018
"Space Station" tells the story of an astronaut missing out on Christm ...
- Lowes Deals With Woes At 51 Locations By Shutting Them Down
Marketing Daily - Top of the News, Thom Forbes - Tuesday, November 6, 2018
The shuttering of the stores -- 20 in the U.S., the re ...
- Brit + Co Partners With Etsy On Holiday Shop
Publishers Daily, Sara Guaglione - Monday, November 5, 2018
Once a shopper finds something they like through the Brit + ...
- Microsoft, Walmart Expand Cloud Partnership To Engineering, Open Texas Facility
Search & Performance Marketing Daily, Laurie Sullivan - Monday, November 5, 2018
Microsoft and Walmart, two of the most innovative companies, will open ...
- 7-Eleven Launching Customer Self-Checkout
AI & IoT Daily, Chuck Martin - Monday, November 5, 2018
The new Scan and Pay feature is being added to the retailer ...
- Breach Fatigue: Consumers Don't Give Up On Brands Because Of Data Leaks
Email Insider, Ray Schultz - Monday, November 5, 2018
Shoppers will stick with a store that has had a major da ...
- Kohl's Reprises Holiday 'Give Joy, Get Joy'
Marketing Daily, Sarah Mahoney - Friday, November 2, 2018
The campaign focuses on the way people can earn plenty of Kohl ...
- Synthetic Diamonds Go Mainstream: JC Penney, Macy's Sell Grown With Love
Marketing Daily, Sarah Mahoney - Friday, November 2, 2018
Grown With Love thinks its engagement rings will dazzle lovebirds looking f ...