- BBDO New York wins Macy's Creative AOR Assignment
Accounts on the Move, Steve McClellan - Thursday, August 24, 2017
Retail giant Macy’s has selected BBDO New York as its new creati ...
- Walmart Seeks Patent For Floating Warehouse For Drone Deliveries
Around the Net in IoT, Chuck Martin - Friday, August 25, 2017
Product deliveries of the future may involve more travel for the produc ...
- Amazon Cutting Whole Foods Prices; Competitors Brace For Impact
Marketing Daily - Top of the News, Thom Forbes - Friday, August 25, 2017
Amazon's Jeff Bezos is wasting no time in bringing his Unique Underselli ...
- Google, Walmart Enter Commerce Pact
Around the Net In Digital, Gavin O'Malley - Wednesday, August 23, 2017
Walmart shoppers will soon be able to place their orders using Google&rsquo ...
- An Email Named Desire: Millennials Want Personalized Retail Messages
Email Insider, Ray Schultz - Thursday, August 24, 2017
Who knew? Half of Millennials like to shop in-store. And they welco ...
- Of Sushi and Skincare: L'Oreal Smart Geo-Targeting Drives In-Store Traffic
Show Daily: Videos, Staff Writers - Tuesday, August 29, 2017
What can marketers do when creative store displays no longer bring ...
- Home Depot: Single Point of Truth = Crowd Of Stakeholders
Show Daily: Videos, Staff Writers - Tuesday, August 29, 2017
Building a so-called "single point of truth" is something marketers are tryi ...
- Home Depot Follows The Curious Attribution Path
Show Daily: Videos, Staff Writers - Tuesday, August 29, 2017
Erin Everhart, Senior Manager, Media, discusses the Home Depot's recent multi-touch attributi ...
- QVC Adds VR For TV-Mobile Shopping
Around the Net in IoT, Chuck Martin - Wednesday, August 23, 2017
Virtual reality is being added for shoppers at QVC. The retailer ...
- Parents Want Back-To-School Deals -- Via Email, Study Shows
Email Marketing Daily, Ray Schultz - Wednesday, August 23, 2017
Back-to-school shoppers want discounts -- offered by email, Customer Portfolios reports. ...
- Walmart, Google Speak With One Voice In Battle With Amazon
Marketing Daily - Top of the News, Thom Forbes - Wednesday, August 23, 2017
Walmart and Google are putting their best features forward to take ...
- Saks To Tap Augmented Reality In New Salon
Around the Net in IoT, Chuck Martin - Friday, August 18, 2017
A Saks Fifth Avenue store in New York will be the fir ...
- Retail Planned Investments: Real-Time Marketing, Chatbots, IoT, Beacons, VR
Connected Thinking, Chuck Martin - Wednesday, August 16, 2017
Many retailers are keeping an eye on emerging technologies. There was plen ...
- Amazon Testing 'Instant Pickup' Program
Around the Net In Digital, Gavin O'Malley - Tuesday, August 15, 2017
Amazon is testing an ‘Instant Pickup’ program, which, as Mashable explains, “provid ...
- A/B Testing Vs. AI Conversions
Connected Thinking, Chuck Martin - Tuesday, August 15, 2017
Having been around since forever, A/B testing may not be fading awa ...
- Kohl's Hard Look At Online Pays Off In Higher Quarterly Profits
Performance Marketing Insider, Laurie Sullivan - Tuesday, August 15, 2017
During Kohl's Q2 2017 earnings call last week, CEO Kevin Mansell sa ...
- Foursquare Partners With InfoScout To Offer More Complete Picture Of Customer Journey
Digital News Daily, Tobi Elkin - Monday, August 14, 2017
As it looks to offer advertisers a more complete picture of t ...
- Zappos Sponsors Pet Adoptions
Marketing Daily, Tanya Gazdik - Sunday, August 13, 2017
Through Nov. 24, Zappos for Good will sponsor adoptions for dogs a ...
- Westfield Opens Century City, New Digital Network Too
MediaDailyNews, Joe Mandese - Friday, August 11, 2017
Concurrent with the opening of its new mall in Century City, C ...
- Tips For Retailers On Email Marketing
Around the Net in Email, Ray Schultz - Thursday, August 10, 2017
Here are some tips for retailers on how to create winning ema ...
- Connected Smart Devices Drive Tech Support Subscriptions; Best Buy Leads
Connected Thinking, Chuck Martin - Wednesday, August 9, 2017
It appears that connected or smart home devices need some support. Wel ...
- 1-800 Contacts Seeks Dismissal Of Antitrust Suit Over Search Ads
Digital News Daily, Wendy Davis - Tuesday, August 8, 2017
Contact lens retailer 1-800 Contacts is asking a federal judge to dismi ...
- Consumer Behavior Takes Search On Roller-Coaster Ride, Per Salesforce Data
Performance Marketing Insider, Laurie Sullivan - Wednesday, August 9, 2017
Retail website traffic rose 6% and digital commerce rose 14% in t ...
- Blippar To Use Computer Vision To Improve Location Targeting
Digital News Daily, Laurie Sullivan - Friday, August 4, 2017
Engineers at augmented reality startup Blippar believe they have developed technology ...
- The Orphan Cart: Four Out Of Ten Retailers Fail To Respond To Abandonments
Email Insider, Ray Schultz - Monday, August 7, 2017
Retailers are good at many things -- but none offer incentives ...
- How Email Can Bring Back Shoppers Who Abandon Carts
Around the Net in Email, Ray Schultz - Friday, August 4, 2017
There's one sure way of bringing back people who abandon shopping cart ...
- UK Retailers Lag In Triggered Email And Virtual Reality: Survey
Email Marketing Daily, Ray Schultz - Friday, August 4, 2017
UK stores are hamstrung when it comes to advanced email use a ...
- Holiday Email Inundation Influences Engagement Rates
Email Marketing Daily, Jess Nelson - Wednesday, August 2, 2017
Holiday-themed emails in fourth-quarter 2016 generated a 14.6% lower open rate compar ...
- Email A Distant Fourth In Back-To-School Sales
Email Marketing Daily, Ray Schultz - Thursday, August 3, 2017
It's already August, and brands have only a few weeks to g ...
- Optimove Appoints AI Guru, Former Sears Emerging Tech Exec, To CTO
Performance Marketing Insider, Laurie Sullivan - Thursday, August 3, 2017
Uncertainty over the future of technology and ad tech keeps Optimove C ...