- Pharmaceutical, Retail Replace Automotive, Beauty As Top Ads At 2022 Grammys
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, April 5, 2022
MediaRadar found a 2% year-over-year increase in the number of companies advertisi ...
- Google Builds On Web Search For Retail Websites
Search & Performance Marketing Daily, Laurie Sullivan - Monday, April 4, 2022
Google Cloud Retail Search, now available to all retailers, provides the abili ...
- Neiman Marcus Group Continues Quest To Be Fur-Free
Around the Net In Brand Marketing, Tanya Gazdik - Sunday, April 3, 2022
Inventory levels of chinchilla, fox, mink, sable and other pelts at Neim ...
- As COVID Demand Cools, Walgreens' Outlook Gets Cloudier
Marketing Daily, Sarah Mahoney - Friday, April 1, 2022
A leading analyst cut its rating of the company, saying its curre ...
- Getting Dicked Around
RTBlog, Joe Mandese - Monday, April 4, 2022
I used to think the worst thing any brand could do ...
- BJ's Launches Same-Day Delivery
Around the Net In Brand Marketing, Tanya Gazdik - Thursday, March 31, 2022
After testing the program for six months, BJ’s Wholesale Club is rolli ...
- Kohl's Fights Back Against Takeover, Launches Spring Campaign
Marketing Daily, Sarah Mahoney - Thursday, March 31, 2022
Kohl's just sent a letter to shareholders urging them to reject t ...
- Retail Media: Pay To Play, Or Smart Investment?
Media Insider, Maarten Albarda - Friday, April 1, 2022
Study found $1 out of every $8 ad dollars spent on reta ...
- Sam's Club Aims To Attract Millennials
Around the Net In Brand Marketing, Tanya Gazdik - Wednesday, March 30, 2022
Sam’s Club continues its efforts to digitally engage with customers, and Sc ...
- NPD: Lululemon's Shoe Line May Be Game-Changer
Marketing Daily, Sarah Mahoney - Wednesday, March 30, 2022
The launch of Lululemon's first shoe may well intensify sales gains, cementi ...
- Walmart Stops Cigarette Sales At Some Stores
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, March 29, 2022
Walmart is removing tobacco products from select stores in Florida, California, Arkans ...
- The Finest: Thrive Market And Sephora Rated Best At Personalization
Email Insider, Ray Schultz - Wednesday, March 30, 2022
Fabletics is out front in email personalization, with Sephora right behind i ...
- U.S. OTT Ad Spend Reached $4 Billion In 4 Months
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, March 29, 2022
Coca-Cola was the top OTT ad spender among big food and bevera ...
- InMobi Shoppable Videos Launch With Avocados From Mexico, HP, Tinuiti
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, March 29, 2022
InMobi unveiled an interactive video offering to help consumers discover products a ...
- Starbuck's App Is Changing Company Culture
Around the Net In Brand Marketing, Tanya Gazdik - Monday, March 28, 2022
Starbucks’s app has helped the company increase its bottom line, but ...
- Experiential Spending Is Recovering Faster Than Retail: NPD
Email Marketing Daily, Ray Schultz - Tuesday, March 29, 2022
Merchandise sales have exceeded those of 2019, but show a certain flatnes ...
- Kroger Precision Marketing Expands Access To Its Search Ad Inventory Through Three Platforms
Search & Performance Marketing Daily, Laurie Sullivan - Monday, March 28, 2022
Kroger Precision Marketing, the retail media business of Kroger, announced Monday t ...
- Mall of America's Marketing Maven: "It's Never Boring"
Brand Insider: Behind The Scenes, Lisa Singer - Friday, April 15, 2022
"Leave the door open and continue to explore, and as your passio ...
- As Kohl's Struggles, T.J. Maxx Pops
Marketing Daily, Sarah Mahoney - Friday, March 25, 2022
The new campaign underscores T.J. Maxx's goal to be the No. ...
- Google Unveils Competitive Tools For Search, Maps, YouTube
Search & Performance Marketing Daily, Laurie Sullivan - Monday, March 28, 2022
Google on Monday will announce features to help merchants stand out ...
- Expanding Levi's Deal, Target Reveals More On Brand Strategy
Marketing Daily, Sarah Mahoney - Thursday, March 24, 2022
Target's moving "from a retailer that sold denim to a denim destination ...
- Speaking My Language: Shoppers Say Product Info They Get Is Mostly Good
Email Insider, Ray Schultz - Thursday, March 24, 2022
Consumers are mostly satisfied with product information they get through various channel ...
- Party City Wants To 'Make Joy Easy'
Marketing Daily, Sarah Mahoney - Wednesday, March 23, 2022
Retail trend watch: More people are ordering online and then picking ...
- Instacart Launches Ad Platform, Series Of Services For Retailers
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, March 23, 2022
Instacart is making options for retail grocers available that will enable th ...
- Instacart Tweaks Brand Identity
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, March 22, 2022
Online grocery delivery platform Instacart is introducing a brand identity that company execs sa ...
- Nike Posts Major Sales Gains
Marketing Daily, Sarah Mahoney - Tuesday, March 22, 2022
Latest financial reports show the apparel giant hurdling past supply chain issue ...
- Millions Spent In Advertising Related To Ukraine To Reach Consumers
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, March 22, 2022
Pathmatics data shows the shift in digital spend by brands and secto ...
- Adobe Reports Revenue, Shares Effects Of Russia-Ukraine War On Business
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, March 22, 2022
Adobe on Tuesday reported Q1 FY22 financial results, reporting record revenue ...
- Bluecore Adds Sherene Hilal And Ryan Deutsch To C-Suite
Email Marketing Daily, Ray Schultz - Tuesday, March 22, 2022
Bluecore also named Arvind Krishnan as SVP, engineering. Hilal will lead t ...
- Microsoft Advertising Makes Reporting Intuitive As GMV Hits All-Time High
Performance Marketing Insider, Laurie Sullivan - Tuesday, March 22, 2022
Most shoppers now begin their product searches on digital channels, and studi ...