- Consumer Reports Finds Shoppers Fear Fake Influencer Reviews
Email Marketing Daily, Ray Schultz - Monday, December 13, 2021
Most consumers have read reviews they thought were fake, and 26% a ...
- Uptick In Reviews And Google My Business Views, Report Reveals
Search & Performance Marketing Daily, Laurie Sullivan - Friday, December 10, 2021
The report ranks the top U.S. retailers, identifies key trends and examin ...
- Firm Posts Ranking Of Top U.S., U.K. Retailers By Reputation
Email Marketing Daily, Ray Schultz - Wednesday, December 8, 2021
Firms' standing in the Reputation Retail Industry 2021 report is based ...
- Star Ratings And Words Make Reviews Trustworthy And Helpful, Survey Finds
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, December 7, 2021
Along with a star rating of 1 to 5, how many wor ...
- 90% Of Hispanics Intend To Take A Leisurely Overnight Trip In The Next 2 Years
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, December 7, 2021
Hispanic U.S. travelers spent more than $113.9 billion on domestic leisure trav ...
- Performance Tool Lets Brands Measure Impact Of TikTok Ads
Search & Performance Marketing Daily, Laurie Sullivan - Monday, November 1, 2021
Survey data shows how DISQO measured the in-feed performance of TikTok a ...
- Google Found To Have Highest Number Of Fake Reviews
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, October 28, 2021
Uberall partnered with The Transparency Company, which uses AI to find fa ...
- Tripadvisor Found And Removed 1 Million Fraudulent Reviews In 2020
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, October 27, 2021
Of all reviews submitted to Tripadvisor for inclusion on its site, 3. ...
- FTC Warns Against Fake Reviews, Endorsements
Digital News Daily, Wendy Davis - Wednesday, October 13, 2021
The FTC is warning hundreds of advertisers and agencies that running fa ...
- Nissan, Infiniti Finish Tops In Reputation
Drive Time, Tanya Gazdik - Monday, October 11, 2021
"We recognize that it is essential to anticipate and respond to shifti ...
- Q&A Interaction Drives 157% Lift In Conversions
Search & Performance Insider, Laurie Sullivan - Monday, October 4, 2021
The PowerReviews study reveals that when product Q&As are missing, one ...
- Between The Lines: What Reviews Really Tell Consumers
Search & Performance Insider, Laurie Sullivan - Wednesday, September 15, 2021
When reviews with their tale to tell are left up to ...
- Unhappy Returns: Data Shows Marketers Should Focus On Messaging In Holiday Ads
Search & Performance Marketing Daily, Laurie Sullivan - Friday, September 10, 2021
Shoppers' opinions on returns of items bought online and in-store show higher-inco ...
- Secrets Behind Local Organic Search Traffic
Search & Performance Insider, Laurie Sullivan - Wednesday, August 25, 2021
Data from Milestone research shows local is the second-largest channel behind organ ...
- Heading Out: Yelp Vaccine Conundrum That Could Influence Google And Bing
Search & Performance Insider, Laurie Sullivan - Friday, August 6, 2021
Businesses will soon need "labels" for directories and on search engines ...
- Fake Online Reviews Becoming A $152 Billion Problem, CHEQ Finds
Search & Performance Marketing Daily, Laurie Sullivan - Monday, June 14, 2021
Amazon says less than 1% of reviews are fake, according to ...
- Don't Fear Negative Reviews
Search & Performance Insider, Laurie Sullivan - Monday, June 14, 2021
Negative reviews are an important tool for shoppers because they demonstrate ...
- Google's Path To Dominating Local Reviews
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, May 12, 2021
Google reviews continue to support the company's growing knowledge graph and i ...
- Google Sees Consumers Post 67% Of Reviews
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, April 28, 2021
Birdeye analyzed data from more than 60,000 businesses to understand the pandemic ...
- If You've Read One Oscar Review, You've Read 'Em All
TVBlog, Adam Buckman - Wednesday, April 28, 2021
Scanning the Oscar reviews published here over the last half-decade, I fi ...
- Computer Repair Shop Owner Revives Battle With Twitter Over Hunter Biden Email Story
Digital News Daily, Wendy Davis - Tuesday, March 2, 2021
A computer repair shop owner is pressing to move forward with ...
- Despite What You Think, Brands Have An Eye On Consumer Needs
Search & Performance Insider, Laurie Sullivan - Wednesday, February 24, 2021
Two-thirds of shoppers consider store brands as high-quality as name brands. Anoth ...
- Google Stops Deleting Robinhood's Critical Reviews
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, February 3, 2021
A new wave of "critical" reviews hit the Robinhood app in Goog ...
- Google Deletes Thousands Of Negative Reviews On Robinhood App
Search & Performance Marketing Daily, Laurie Sullivan - Friday, January 29, 2021
Online brokerage firm Robinhood shut down trading on Thursday as Investors execut ...
- Amazon Still Lets Sellers Game Its Search Algorithms
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, December 30, 2020
The best-reviewed products are not always the highest quality -- at lea ...
- Ratings Service GoodFirms Lists 'Top' Email Agencies
Email Marketing Daily, Ray Schultz - Wednesday, December 23, 2020
B2B ratings and review platform GoodFirms has listed what it says a ...
- Removing Bad Reviews Might Deceive Consumers, FTC Suggests
PolicyBlog, Wendy Davis - Thursday, December 10, 2020
The FTC is moving "deeper into the consumer review ecosystem," advertising lawy ...
- FTC Economist Analyzes Review Quality On Amazon, Google, HomeAdvisor, Facebook, Yelp
Search & Performance Insider, Laurie Sullivan - Friday, October 30, 2020
FTC economist Devesh Raval shows how fake online reviews can account f ...
- Merkle: How Much Loyalty Customers Have Depends On Several Factors
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, September 2, 2020
Apple last week enabled a rating system that enables users to recomme ...
- Consumers Buying More Fake Health, Beauty Products As Ecommerce Surges
Search & Performance Insider, Laurie Sullivan - Tuesday, July 7, 2020
About 64% of U.S. consumers say they lost money purchasing poor-quality heal ...