- Mailchimp And Yelp Team Up To Allow Users To Use Reviews In Emails
Email Marketing Daily, Ray Schultz - Wednesday, October 26, 2022
The move provides a way for small businesses to use other conten ...
- FTC Considers New Rules To Combat Phony Reviews
Digital News Daily, Wendy Davis - Thursday, October 20, 2022
"Fake and deceptive reviews and other endorsements have long been problematic, a ...
- FTC Wants Platforms To Crack Down On Fake Reviews
PolicyBlog, Wendy Davis - Thursday, September 15, 2022
"Platforms are in the best position to fix the review ecosystem ...
- Is That A Store In Your Pocket, Or Are You Just Glad To See What You Want To Buy?
Mobile Insider, Joe Mandese - Tuesday, September 13, 2022
Remember Cheil's Lions-winning AR shopping app for retailer Tesco? That was ...
- FTC Sues Apartment Finding Service Roomster Over Fake Reviews
Digital News Daily, Wendy Davis - Wednesday, August 31, 2022
The FTC and six state AGs sued apartment-finding service Roomster and t ...
- Cisco Meraki CMO Doesn't Believe Browser Cookies Will 'Go Completely Away'
Data & Programmatic Insider, Laurie Sullivan - Monday, August 22, 2022
Cisco Meraki's top marketer doesn't believe cookies will completely disappear. ...
- Google's New Ranking Algorithm Wants Content Written For Humans
Performance Marketing Insider, Laurie Sullivan - Thursday, August 18, 2022
Google will roll out a sitewide algorithm update it calls the "helpf ...
- Threecolts Acquires FeedbackWhiz, Firm Serving Amazon Sellers
Email Marketing Daily, Ray Schultz - Friday, August 12, 2022
FeedbackWhiz is an email and review automation tool for Amazon merchants. ...
- Mentions Of Inflation In Reviews Rise At Record-High Rates On Yelp
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, July 20, 2022
The Yelp report, a benchmark of local economic strength, reveals changes ...
- Amazon Sues Facebook Group Admins, Targets Fake Review Brokers
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, July 19, 2022
Amazon on Tuesday filed legal action against the administrators of more th ...
- Fake Reviews Surged In 2021
Performance Marketing Insider, Laurie Sullivan - Friday, May 20, 2022
The data is part of Trustpilot's Transparency Report released this week, whi ...
- Yelp Cracks Down On Compensated Reviews
Performance Marketing Insider, Laurie Sullivan - Monday, April 25, 2022
Yelp called on other platforms Monday to crack down on reviewers getti ...
- Reputation Builds Competitive Analysis Platform Using Unstructured Data
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, April 6, 2022
Every company has vast amounts of unstructured data from customer feedback fou ...
- Google Maps Tech Blocks 100M Abusive Business Profile Edits
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, March 24, 2022
Google receives about 20 million daily review contributions from people using Map ...
- Amazon Sues Alleged Purveyors Of Phony Reviews
Digital News Daily, Wendy Davis - Tuesday, February 22, 2022
"Defendants are actively deceiving Amazon's customers and tarnishing Amazon's brand for the ...
- Amazon Sues Fake Review Brokers Attempting To Profit
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, February 22, 2022
The move is Amazon's latest effort to remove fake reviews from i ...
- Trust In Advertising Rising, Nielsen Data Finds
Performance Marketing Insider, Laurie Sullivan - Tuesday, February 22, 2022
Consumers consider ads running in newspapers or before movies the most trustworth ...
- FTC Puts Review Platforms On Notice For Violations
Search & Performance Marketing Daily, Laurie Sullivan - Friday, February 4, 2022
Ten review management platforms were put on notice by the FTC. Lette ...
- Yelp's, Google's Millions Of Reviews Woo Advertisers, Consumers
Performance Marketing Insider, Laurie Sullivan - Wednesday, February 2, 2022
On Wednesday, Google and Yelp shared information about their review process a ...
- Fashion Nova To Pay $4.2 Million For Allegedly Suppressing Bad Reviews
Digital News Daily, Wendy Davis - Tuesday, January 25, 2022
Online clothing retailer Fashion Nova has agreed to pay $4.2 million ...
- Consumers Hold Grudges Longer When They Feel Wronged By A Business, Study Shows
Performance Marketing Insider, Laurie Sullivan - Friday, January 21, 2022
It's easier for consumers to forgive a person than a business. ...
- Wrong Restaurant, Wrong Reviews
Around the Net in Search Marketing, Laurie Sullivan - Monday, December 20, 2021
A Pittsburgh restaurant caught in the middle of a review mix-up involv ...
- Consumer Reports Finds Shoppers Fear Fake Influencer Reviews
Email Marketing Daily, Ray Schultz - Monday, December 13, 2021
Most consumers have read reviews they thought were fake, and 26% a ...
- Uptick In Reviews And Google My Business Views, Report Reveals
Search & Performance Marketing Daily, Laurie Sullivan - Friday, December 10, 2021
The report ranks the top U.S. retailers, identifies key trends and examin ...
- Firm Posts Ranking Of Top U.S., U.K. Retailers By Reputation
Email Marketing Daily, Ray Schultz - Wednesday, December 8, 2021
Firms' standing in the Reputation Retail Industry 2021 report is based ...
- Star Ratings And Words Make Reviews Trustworthy And Helpful, Survey Finds
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, December 7, 2021
Along with a star rating of 1 to 5, how many wor ...
- 90% Of Hispanics Intend To Take A Leisurely Overnight Trip In The Next 2 Years
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, December 7, 2021
Hispanic U.S. travelers spent more than $113.9 billion on domestic leisure trav ...
- Performance Tool Lets Brands Measure Impact Of TikTok Ads
Search & Performance Marketing Daily, Laurie Sullivan - Monday, November 1, 2021
Survey data shows how DISQO measured the in-feed performance of TikTok a ...
- Google Found To Have Highest Number Of Fake Reviews
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, October 28, 2021
Uberall partnered with The Transparency Company, which uses AI to find fa ...
- Tripadvisor Found And Removed 1 Million Fraudulent Reviews In 2020
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, October 27, 2021
Of all reviews submitted to Tripadvisor for inclusion on its site, 3. ...