- Tech Groups Make New Plea To Block Florida Social Media Law
MediaDailyNews, Wendy Davis - Monday, April 28, 2025
Florida's new lawsuit against Snap for allegedly defying the social media l ...
- Florida Sues Snap For 'Openly Defying' Social Media Law
MediaDailyNews, Wendy Davis - Wednesday, April 23, 2025
Florida has sued Snap for allegedly violating a controversial new social med ...
- Snap Goes Back To 'School,' Lets Brands Train Creators
MediaDailyNews, Colin Kirkland - Friday, April 11, 2025
Snapchat is inviting brands to sponsor its "Snap School" events - interacti ...
- Snapchat Launches Sponsored AI Lenses To Maximize Brand Engagement
MediaDailyNews, Colin Kirkland - Tuesday, April 8, 2025
Snapchat's newest ad format, Sponsored AI Lenses, taps into its insistence ...
- Brands Continue To Invest More In Influencer-Led Campaigns
MediaDailyNews, Colin Kirkland - Wednesday, April 2, 2025
Brands remain determined to increase influencer marketing spend, according to a surv ...
- Snapchat Attracts Smaller Agencies With Partner Program Expansion
MediaDailyNews, Colin Kirkland - Thursday, April 3, 2025
By expanding the program, which offers agencies an exclusive badge and packa ...
- Snapchat Partners With Wendy's To Test New, Conversational Ad Format
MediaDailyNews, Colin Kirkland - Tuesday, April 1, 2025
Snapchat first started testing Sponsored Snaps in October to accelerate the grow ...
- SCOTUS Turns Away Cyberbullying Victims
MediaDailyNews, Wendy Davis - Tuesday, March 25, 2025
The Supreme Court on Monday declined to hear an appeal by cyberbullyi ...
- Snapchat Expands Creator Offerings Through Partnership With Later
MediaDailyNews, Colin Kirkland - Tuesday, March 4, 2025
Snap aims to expand its creator offerings through a partnership with Late ...
- Snapchat Offers Brands More Control Over Ad Placement
MediaDailyNews, Colin Kirkland - Monday, February 24, 2025
Snapchat has launched a new brand suitability suite designed to offer advertise ...
- Shedding Even More Light On Dark Media
Planning & Buying Insider, Joe Mandese - Thursday, February 20, 2025
What types of media content do people share peer-to-peer with their close ...
- Snap's Evan Spiegel Helps Fund 'Grassroots Movement' To Rebuild After LA Wildfires
MediaDailyNews, Colin Kirkland - Thursday, February 6, 2025
Spiegel is joining a group of other big-name investors to form t ...
- Snap Adds More Users, Improves Ad Business In Q4
MediaDailyNews, Colin Kirkland - Wednesday, February 5, 2025
Snapchat built on strong results from Q3, steadily increasing its user ba ...
- Snapchat Launches Ad-Free Subscription Plan
MediaDailyNews, Colin Kirkland - Monday, February 3, 2025
For the first time, Snapchat is offering paying subscribers a plan th ...
- Snapchat, OMG Study Pushes Creator Ad Performance
MediaDailyNews, Colin Kirkland - Thursday, January 23, 2025
Snapchat shared results of a recent study that shows how creator partnershi ...
- Snap's My AI Poses Risk To Young Users, FTC Alleges
MediaDailyNews, Wendy Davis - Thursday, January 16, 2025
The FTC referred Snap to the Department of Justice over allegations th ...
- Snapchat Sets Itself Apart With $5M Pledge For LA Fire Aid
MediaDailyNews, Colin Kirkland - Wednesday, January 15, 2025
As some political leaders and others direct blame at people and/or polici ...
- Snapchat Brings Spotlight Videos To 'Stories' Rev-Share Program
MediaDailyNews, Colin Kirkland - Tuesday, December 17, 2024
Snapchat says the program now places ads within a creator's Stories ...
- Snapchat Hypes Daft Punk's One-Night Cinematic Release With AR Experience
MediaDailyNews, Colin Kirkland - Thursday, December 12, 2024
For the film's re-release, Snapchat has developed a special AR Lens th ...
- Snapchat Expands Paid Subscription Gift Cards To Target, Walmart
MediaDailyNews, Colin Kirkland - Monday, November 4, 2024
Snapchat is looking to further boost its premium in-app subscription service, Snapcha ...
- Snapchat Improves Ad Business In Q3, U.S. User Growth Remains Stagnant
MediaDailyNews, Colin Kirkland - Thursday, October 31, 2024
While Snapchat's minimal U.S. user growth may raise investor concerns, its ...
- Social Platforms Must Face Suit By School Districts
MediaDailyNews, Wendy Davis - Friday, October 25, 2024
Siding against social media platforms, a federal judge has refused to dismi ...
- Snapchat Debuts Ads In The Chat Tab
MediaDailyNews, Colin Kirkland - Tuesday, October 8, 2024
Soon, Snap plans to begin testing 'Sponsored Snaps' with Disney in user ...
- Digital Ad Spend Grew 8.9% In Third Quarter, Piper Sandler Says
Research Intelligencer, Robert Williams - Monday, October 7, 2024
TikTok saw the strongest growth in ad spend, with about 27% v ...
- Snapchat Brings Google Gemini To 'My AI'
MediaDailyNews, Colin Kirkland - Wednesday, September 25, 2024
My AI will be powered by Google's Gemini AI system, marking ...
- Snapchat Unveils AI-Generated Video Tool For Creators
MediaDailyNews, Colin Kirkland - Wednesday, September 18, 2024
The new in-app tool allows creators to "make engaging videos with ...
- Snap Says New 'Simple' App Redesign Will Boost Ad Biz
MediaDailyNews, Colin Kirkland - Wednesday, September 18, 2024
Snap says its updated user interface seeks to simplify users' engagement option ...
- Developing The U.S. Social Commerce Ecosystem: Q&A With Orca Founders
MediaDailyNews, Colin Kirkland - Tuesday, September 17, 2024
Founders of social commerce firm Orca, which sold the first product ...
- Snapchat To Launch Sponsored Ad Placements In Chat
MediaDailyNews, Colin Kirkland - Wednesday, September 4, 2024
Snap CEO Evan Spiegel says the ad unit is designed to he ...
- Snapchat Launches First Native iPad App
MediaDailyNews, Colin Kirkland - Wednesday, August 28, 2024
Snapchat's first native iPad app allows users to experience the platform a ...