- Wonderful Halos Drafts Blippi To Cement Lunch-Box Love
CPG Insider, Sarah Mahoney - Friday, August 7, 2026
The popular kids' character is on a mission to round out t ...
- McCormick Finds People Now Define Value As Managing Risk
Marketing Daily, Sarah Mahoney - Thursday, August 6, 2026
They need more than a lower price, and thanks to private label ...
- America -- And Tyson -- Sing The Beef Blues
Marketing Daily - Top of the News, Sarah Mahoney - Tuesday, August 4, 2026
The country's largest meat producer says category sales fell 16%. But don ...
- NYC Mayor Intros 30% Grocery Discount, Retailers Chew Their Nails
Marketing Daily - Top of the News, Sarah Mahoney - Wednesday, July 29, 2026
Marketers are nervously watching as plans take shape for five new city-own ...
- Conagra CEO Nails It: We're Raising Prices, And Yes, We'll Lose Sales
CPG Insider, Sarah Mahoney - Friday, July 17, 2026
New chief hopes 14% increase in ad spending can help remind stressed-o ...
- Walmart's Price Cuts Get A Presidential Assist
Marketing Daily, Sarah Mahoney - Tuesday, July 7, 2026
Trump claims credit for the retailer's summer rollbacks -- a reversal fr ...
- How General Mills Hopes To Win America's Grocery Crisis
CPG Insider, Sarah Mahoney - Thursday, July 2, 2026
By cutting $3 billion and investing in innovation and marketing, the compa ...
- Catnip Or Kryptonite: For Brands, Red, White & Blue Is Both
Marketing Daily, Sarah Mahoney - Thursday, June 25, 2026
As marketers go all-in on America250, Ipsos reveals a patriotism paradox: Bran ...
- Private Labels Continue To Power Past National Brands
Marketing Daily, Sarah Mahoney - Monday, June 22, 2026
FMI's annual report finds store brand dollar sales up 2.8%, outpacing nation ...
- The Discovery Game: Aldi, Harris Teeter Find New Ways To Play
Retail Insider, Sarah Mahoney - Wednesday, June 17, 2026
Grocery retailers reach for new tactics to make shopping more fun. ...
- Fig Casts Publix's Customer Service As A 'Pleasure'
MAD, Fern Siegel - Friday, June 5, 2026
Three 30-second spots illustrate customer pleasure. ...
- Leo Chicago Corrals Aldi's Supermarket Savings
Out to Launch, Fern Siegel - Friday, May 8, 2026
A cowboy guides shoppers to better experiences. ...
- Red Bull, Chobani, Unilever Named CPG Leaders -- But Smaller Brands Are Coming For Them
Marketing Daily - Top of the News, Sarah Mahoney - Thursday, April 9, 2026
Circana's new annual report shows private label and emerging brands gaining shar ...
- Why Store Brands Keep Winning
Retail Insider, Sarah Mahoney - Wednesday, April 1, 2026
Costco's $17, 24-pack energy drink rattled Celsius, which charges $38 for t ...
- Target Wants To Be Fun Again
Marketing Daily, Sarah Mahoney - Wednesday, March 4, 2026
A new management team is betting that joy, style, and fandoms c ...
- Health Is A Priority -- And A Paradox -- For Grocery Shoppers
Marketing Daily, Sarah Mahoney - Friday, February 27, 2026
FMI's latest report finds retailers stepping up wellness efforts. But consumers rema ...
- Amazon Shuts Down Go And Fresh, Will Focus On Whole Foods
Marketing Daily, Sarah Mahoney - Tuesday, January 27, 2026
The company's latest pivot includes stepped-up expansion into same-day delivery. ...
- Albertsons Aims To Show What In-Store Ads Actually Deliver
Marketing Daily, Sarah Mahoney - Tuesday, January 6, 2026
As CPG brands push deeper into in-store media, one problem remains: provi ...
- Amid Value Pressures, H-E-B, Market Basket, Woodman's Top Store Rankings
Retail Insider, Sarah Mahoney - Wednesday, January 7, 2026
Over half of consumers can't cover a $400 emergency. That means savin ...
- Online Grocery Sales Jump 29%
Marketing Daily, Sarah Mahoney - Thursday, December 11, 2025
Record order frequency lifts e-grocery sales to 17% of total spending, ...
- Christmas Birthdays Stink, But Publix Saves The Day
Marketing Daily, Sarah Mahoney - Tuesday, December 9, 2025
The grocer's holiday campaign highlights that Santa sometimes comes through for Decemb ...
- Record Traffic Masks A More Calculated Holiday Shopper
Marketing Daily, Sarah Mahoney - Tuesday, December 2, 2025
Data from NRF, Adobe and Mastercard shows people were out in for ...
- Uneasy Feasts: Thanksgiving Meets Its Hunger Games Moment
Marketing Daily, Sarah Mahoney - Monday, November 10, 2025
Brands built on images of plenty now face a season defined ...
- Aldi's 'Thing' Is Holiday Cheer With Savings
MAD, Fern Siegel - Wednesday, October 29, 2025
Spots focus on the budget grocer's products and how it saves San ...
- Retailers Brace For SNAP Fallout
Marketing Daily - Top of the News, Sarah Mahoney - Tuesday, October 28, 2025
Walmart will be hit hardest, but ripple effects may chill all holid ...
- Zillennial Thanksgiving: Knorr, Cup Noodles, Aldi Go Big On Small Budgets
Marketing Daily, Sarah Mahoney - Thursday, October 16, 2025
With humor, thrift and a little chaos, brands are courting cost-conscious cook ...
- Foodie Forecast: Tallow, Fiber, Better Convenience Foods
Marketing Daily - Top of the News, Sarah Mahoney - Tuesday, October 14, 2025
Whole Foods Market and Mintel weigh in on what consumers will cra ...
- H/L Agency Wins Grocery Outlet Inc.'s Media Business
MAD, Steve McClellan - Sunday, October 5, 2025
The company spent $43 million on marketing and advertising last year accordi ...
- Grocery Giants Bet On Change: Amazon Adds, Walmart Subtracts
Marketing Daily, Sarah Mahoney - Thursday, October 2, 2025
Amazon rolls out a bargain private-label line, while Walmart cleans house ...
- Mondelez Wants Us To Walk All Over Oreos
Marketing Daily, Sarah Mahoney - Friday, September 26, 2025
Black-and-white paths outside stores aim to spark cookie cravings and combat softeni ...