- WPP Media Report Predicts Increase In Biometric Data, Agentic Ads In 2030
Performance Marketing Insider, Laurie Sullivan - Tuesday, September 9, 2025
WPP Media's updated Advertising in 2030 report highlights trends as well ...
- OpenAI, Google Investors Infused Cash Into Former Trade Desk Execs' AI Startup
Data & Programmatic Insider, Laurie Sullivan - Monday, September 8, 2025
Analysis of August mega-investment rounds showed late-stage funding indicates no signs ...
- Music Makes Everything Better In Bose's First Dedicated Brand Anthem
Marketing Daily, Danielle Oster - Friday, September 5, 2025
Campaign shows scenarios drastically improved by the introduction of music, from morni ...
- Anthropic To Train Claude On Chats As They Leak Into Google Search
Performance Marketing Insider, Laurie Sullivan - Monday, September 8, 2025
Anthropic has updated its privacy terms after allegations of copyright infringement ...
- Swatting The Bots: Publishers Are The Most Likely Group To Block Them
Publishing Insider, Ray Schultz - Saturday, September 6, 2025
But academic journals and law firms also do so - to ...
- Trump Gains Commitments For AI, Energy, Impacting Advertising
MediaDailyNews, Laurie Sullivan - Friday, September 5, 2025
President Trump has secured billions in corporate commitments to drive development ...
- How To Report On Conversions, Not Just Traffic
Performance Marketing Insider, Laurie Sullivan - Friday, September 5, 2025
Ryan Jones, marketing manager at UK-based SEOTesting, has been providing valuable insigh ...
- LLM Search Integrates Into TV Entertainment Queries
MediaDailyNews, Laurie Sullivan - Wednesday, September 3, 2025
Gracenote, the content data business unit of Nielsen, launched a content protoc ...
- Roblox To Bring Age-Estimation Tech To All Users
MediaDailyNews, Colin Kirkland - Wednesday, September 3, 2025
Roblox says it is in the process of expanding its age-estimation technolo ...
- Apple Launching AI-Based 'Answer Engine'
MediaDailyNews, Laurie Sullivan - Wednesday, September 3, 2025
Apple is working with Google on a new AI system the compa ...
- Filmmaker Joins Google To Shape AI Entertainment's Future
Performance Marketing Insider, Laurie Sullivan - Thursday, September 4, 2025
Advertisers may find a twist in Google's reason for hiring filmmaker a ...
- Global Forecast: Linear TV Spend To Drop 11% Next Year
Television News Daily, Wayne Friedman - Thursday, September 4, 2025
The biggest global TV ad spenders on average now allocate just 3 ...
- AI-Powered DSPs And The Future Of Direct-To-Publisher Buying
Data & Programmatic Insider, Laurie Sullivan - Tuesday, September 2, 2025
DSP strategies are moving beyond automation with support from agentic technology. Th ...
- Zelle Spot Relates Human Connection To Instant Payments
Marketing Daily, Danielle Oster - Monday, September 1, 2025
"Here For You" shows scenes where the payment service is an importa ...
- Google AI Max Asks Advertisers To Give Up Control
MediaDailyNews, Laurie Sullivan - Friday, August 29, 2025
AI often misinterprets a user's search intent or broadens the targeting t ...
- YouTube Alters Creators' Vision Without Permission
MediaDailyNews, Laurie Sullivan - Tuesday, September 2, 2025
YouTube experienced backlash after running an experiment on select Shorts to enhan ...
- Microsoft AI Engineering Expert Joins LoopMe
Performance Marketing Insider, Laurie Sullivan - Tuesday, September 2, 2025
Edward Peterson recently joined LoopMe as SVP of global engineering, from t ...
- ESPN Announcers Lee Corso, Desmond Howard Hype Samsung's TV Setup
Marketing Daily, Danielle Oster - Thursday, August 28, 2025
The campaign promotes a "fan-worthy" package and is running across paid a ...
- Is Google Preparing To Make Its Ad-Tech Biz Independent?
MediaDailyNews, Laurie Sullivan - Friday, August 29, 2025
Regulators could decide that Google needs to divest Ad Manager, which hous ...
- The Wizard Of AI, Google Reimagines 'Oz' Via Vegas Sphere
Media 3.0, Laurie Sullivan - Wednesday, August 27, 2025
The transformation highlights AI's creative potential for advertising without replacing the hum ...
- Meta To Invest Millions In Pro-AI Silicon Valley Super PAC
MediaDailyNews, Colin Kirkland - Wednesday, August 27, 2025
Meta is doubling down on its political influence over the tech industry ...
- Living The 'Big Bang' Theory In AI
Performance Marketing Insider, Laurie Sullivan - Thursday, August 28, 2025
Recent data compares the cosmic Big Bang to events in advertising su ...
- New York Taxi Drivers Rebuke Robotaxis
Marketing Daily - Top of the News, Tanya Gazdik - Tuesday, August 26, 2025
The NY State Federation of Taxi Drivers asked Governor Kathy Hochul ...
- Turing 3.0
Media 3.0, Joe Mandese - Wednesday, August 27, 2025
Four out of five consumers say AI now shapes how they "percei ...
- Meta Releases Oakley Smart Glasses With AI, Sport-Centric Functionality
MediaDailyNews, Colin Kirkland - Tuesday, August 26, 2025
Meta's expanded smart glasses partnership with EssilorLuxottica has resulted in the offici ...
- TV Station Owner Limits: To Be Lifted For Some, Not Others?
TV Watch, Wayne Friedman - Wednesday, August 27, 2025
The Trump administration could be looking to keep the big four ...
- Agentic Ad Platform Launches To Take Advertising To Next Level Of Shopping
MediaDailyNews, Laurie Sullivan - Tuesday, August 26, 2025
Jivox, a data-driven platform that provides personalized digital advertising and marketing experience ...
- Tesla False Advertising Class Action Allowed To Continue
Marketing Daily - Top of the News, Tanya Gazdik - Sunday, August 24, 2025
"Tesla's distinctive advertising strategy warrants a departure from the typical approach," accordi ...
- Google: How Much Energy AI Uses
MediaDailyNews, Laurie Sullivan - Friday, August 22, 2025
Advertisers concerned about using too much energy or harming the environment throu ...
- Musk Quest For Microsoft AI Software Biz Likely Includes Ads
Performance Marketing Insider, Laurie Sullivan - Monday, August 25, 2025
Elon Musk has introduced Macrohard, a crowdsourced name on X. The mo ...