- Strong Correlation Between TV Viewers' Attention, Marketers' Brand Gains: Survey
Television News Daily, Wayne Friedman - Monday, July 18, 2022
There is a direct "one to one" correlation between TV commercials' "attentio ...
- AWS, Airbnb, Nonprofits Support Consortium For Ukrainian Refugees
Data & Programmatic Insider, Laurie Sullivan - Monday, July 11, 2022
StandUP Ukraine, a collective of individuals, corporations and registered nonprofits, has launch ...
- Airlines Ignore 76% Of Customer Complaints On Social Media: Study
Digital News Daily, Colin Kirkland - Wednesday, June 8, 2022
Customer-experience platform Emplifi analyzed comments from brands on Facebook and Twitter ...
- Toyota, H-E-B, AT&T Support Uvalde Community
Marketing Daily, Tanya Gazdik - Thursday, June 2, 2022
Major companies are stepping up to support those impacted by the Uvald ...
- Ford Collaborates With Wine Country
Drive Time, Tanya Gazdik - Monday, May 23, 2022
Telematics systems improve efficiency and productivity by helping reduce vehicle downtime throu ...
- Peloton Spends On YouTube, Facebook, Surpasses National TV Networks As Top Media Outlets
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, May 12, 2022
Despite bad press, lawsuits and supply problems, Peloton increased its ad investme ...
- Stankey: HBO Max Is Limiting Password 'Abuse' Behind The Scenes
Digital News Daily, Karlene Lukovitz - Friday, April 22, 2022
The streaming service -- now owned by Warner Bros. Discovery -- h ...
- HBO Max To Join Verizon's +Play Aggregation Platform
Digital News Daily, Karlene Lukovitz - Thursday, April 21, 2022
Upcoming +Play already has more than 20 streaming subscription services on boar ...
- BMW Partners With T-Mobile To Add 5G Capability
Marketing Daily, Tanya Gazdik - Tuesday, March 22, 2022
T-Mobile's 5G network covers more than 96% of Interstate Highway miles acro ...
- T-Mobile Shouldn't Boast Of 100 Mbps Home Broadband, Watchdog Says
Digital News Daily, Wendy Davis - Thursday, March 17, 2022
T-Mobile shouldn't boast that its home internet service that offers consistent spee ...
- Spectrum Mobile Ad Disparaged AT&T, Watchdog Says
Digital News Daily, Wendy Davis - Tuesday, March 8, 2022
A Spectrum Mobile ad wrongly denigrated AT&T by accusing the wireless compa ...
- T-Mobile Can't Brag Of 'Most Reliable' 5G Network, Ad Watchdog Says
PolicyBlog, Wendy Davis - Thursday, February 24, 2022
T-Mobile shouldn't boast in ads that it offers the "most reliable" ...
- Nexstar Media Group Sees 4.3% 'Core' Advertising Gains For Q4, Automotive Takes A Back Seat
Television News Daily, Wayne Friedman - Wednesday, February 23, 2022
Ad categories for Nexstar that saw Q4 growth included entertainment marketing, spor ...
- Chamber Of Commerce Urges Court To Revisit California Net Neutrality Law
Digital News Daily, Wendy Davis - Tuesday, February 22, 2022
Arguing that individual states shouldn't regulate broadband traffic, the U.S. Chamber ...
- California Net Neutrality Law Upheld By Appeals Court
Digital News Daily, Wendy Davis - Friday, January 28, 2022
A federal appeals court rejected broadband providers' challenge to California's net neutrali ...
- AT&T And Verizon Delay 5G Rollout Near Airports, After Airlines Warn Of 'Significant' Disruption
Digital News Daily, Wendy Davis - Tuesday, January 18, 2022
AT&T and Verizon will again delay plans to roll out ultra-fast ...
- FCC Chair Wants To Tighten Data Breach Notification Rules
Digital News Daily, Wendy Davis - Wednesday, January 12, 2022
Telecoms would be required to inform consumers, law enforcement and the Feder ...
- Endeavor Business Media Acquires ISE Magazine, Trade Show
Publishing Insider, Tony Silber - Wednesday, January 12, 2022
The ISE brand covers the wireless and wireline telecom network market a ...
- Amazon Marketing Exec Jumps To Wireless Broadband Provider
Marketing Daily, Tanya Gazdik - Monday, January 3, 2022
Villegas helped launch "Subscribe with Amazon," a business unit that allowed compani ...
- Airlines Urge FCC To Put Brakes On 5G
Digital News Daily, Wendy Davis - Friday, December 31, 2021
Plans by Verizon and AT&T to roll out 5G service near airpor ...
- Verizon And AT&T Won't Agree To Pause 5G Rollout
Digital News Daily, Wendy Davis - Sunday, January 2, 2022
Verizon and AT&T say they plan to move forward this week wi ...
- Court Upholds FCC Move To Free Spectrum For Next-Gen WiFi
Digital News Daily, Wendy Davis - Wednesday, December 29, 2021
In a move that could pave the way for faster WiFi servic ...
- Streaming Forecast To Drive Content Spending Past $220 Billion
Research Intelligencer, - Monday, December 20, 2021
Comcast and Disney spend the most on content, including scripted content a ...
- By 2030, Consumers Expect These Wild, Virtual Technologies
Digital News Daily, Colin Kirkland - Thursday, December 16, 2021
Ericsson wants consumers to picture their new lives in the metaverse a ...
- Toyota, Verizon, KFC, Walmart, P&G Step Up For Tornado Relief
Marketing Daily, Tanya Gazdik - Tuesday, December 14, 2021
P&G has deployed its Tide Loads Of Hope laundry service and ...
- VMLY&R Wins Liberty Communications AOR For Puerto Rico, U.S. Virgin Islands
Accounts on the Move, Steve McClellan - Thursday, December 9, 2021
Liberty Communications, part of Liberty Latin America, has named VMLY&R as i ...
- T-Mobile Should Stop Boasting Of 'Most Reliable' 5G Network, Watchdog Says
Digital News Daily, Wendy Davis - Tuesday, November 23, 2021
BBB National Programs' National Advertising Division says T-Mobile failed to support ...
- GroupM Finds 'New Economy' Replacing Advertising's Pre-Pandemic One, Sees Big Shifts
MediaDailyNews, Joe Mandese - Thursday, November 18, 2021
The report predicts transformation will "accelerate," marketers will "rethink" dependence on dista ...
- FCC Urged To Close Loopholes That Limit Broadband Options In Apartments
PolicyBlog, Wendy Davis - Thursday, November 4, 2021
The FCC should issue new regulations that would prohibit landlords from interferi ...
- Mint Mobile Urges Canadians To Call Gov. Reps And Demand Access (Or Does It?)
Mediapsssst, Richard Whitman - Tuesday, November 2, 2021
Low-cost phone-service provider Mint Mobile is shut out of Canada and own ...