- Amazon Surpasses Facebook In Website Tracker Tags
Inside Performance, Laurie Sullivan - Friday, January 15, 2021
In 2020, companies increased the number of website pages they track consume ...
- Will Mobile Companies Circumvent Apple's New Privacy Settings?
PolicyBlog, Wendy Davis - Thursday, January 7, 2021
Apple prohibits app developers from deploying device fingerprinting, but some are consideri ...
- Supreme Court Urged To Hear Facebook's Appeal Over Tracking
Digital News Daily, Wendy Davis - Tuesday, December 29, 2020
A lower court's ruling that Facebook may have violated the wiretap l ...
- Dr. Fauci: Santa Received COVID-19 Vaccine Before Traveling Worldwide
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, December 24, 2020
This year, Santa sports a purple face mask as he makes h ...
- B2B Businesses More Likely To Keep Third-Party Ad-Tracking Secrets From Customers
Search & Performance Marketing Daily, Laurie Sullivan - Monday, December 21, 2020
A recent privacy survey finds 62% of businesses don't tell customers abo ...
- Facebook Picks Public Fight With Apple Over Privacy
PolicyBlog, Wendy Davis - Thursday, December 17, 2020
In the unusually public battle, the company that let Cambridge Analytica harve ...
- Amazon Surpasses Facebook In Website Tracker Tags
Inside Performance, Laurie Sullivan - Wednesday, December 16, 2020
Research from Ghostery, a free privacy and security-related browser extension, found th ...
- Blue Apron Launches Multichannel Campaign With 'Significantly Heavier' Investment, CMO Says
Search & Performance Marketing Daily, Laurie Sullivan - Monday, December 14, 2020
The "Wellness 360" campaign, part of an initiative showing benefits of ho ...
- Apple Privacy 'Nutrition Labels' Set To Take Effect On Tuesday
Search & Performance Marketing Daily, Laurie Sullivan - Monday, December 7, 2020
Apple delayed its permission to track with an opt-in option until ne ...
- ANA Blasts Apple's Newest Move Against Tracking Cookies
PolicyBlog, Wendy Davis - Thursday, December 3, 2020
Apple's latest move in a long-running battle over online privacy involves clampi ...
- Verizon Media Unveils 'Cookieless' ID To Replace Third-Party Ones
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, December 1, 2020
Verizon Media on Tuesday launched a cookieless ID for the ad industr ...
- Facebook Asks Supreme Court To Decide Whether Tracking Violates Wiretap Law
Digital News Daily, Wendy Davis - Friday, November 27, 2020
Facebook is urging the Supreme Court to take up a long-running dispu ...
- Turns Out Context May Be King, After All
RTBlog, Joe Mandese - Monday, November 30, 2020
Among the solutions being proffered for the ongoing deprecation of the cook ...
- Marketers Mostly Clueless About Apple IDFA Changes
Inside Performance, Laurie Sullivan - Tuesday, November 17, 2020
Some 73% of marketers expect a negative impact of IDFA changes ...
- Apple: EU Privacy Activists File Complaint Based On IDFA
Around the Net in Search Marketing, Laurie Sullivan - Monday, November 16, 2020
Apple IDFA or Identifier for Advertisers, under scrutiney by privacy activist gro ...
- Many Online Companies Extend CCPA Rights Nationwide, Survey Finds
Digital News Daily, Wendy Davis - Thursday, November 12, 2020
Many businesses in the online ad ecosystem are extending rights set o ...
- Mapp Updates Email Features In Its Digital Marketing Cloud
Email Marketing Daily, Ray Schultz - Thursday, November 5, 2020
Customer engagement firm Mapp offers AMP for email and several other n ...
- Former GroupM, Comscore Execs Start Media Measurement Firm HyphaMetrics
Television News Daily, Wayne Friedman - Monday, November 2, 2020
The company looks to track all TV screens and devices into ...
- Proposed CCPA Opt-Out Regulations Violate First Amendment, Ad Industry Says
Digital News Daily, Wendy Davis - Thursday, October 29, 2020
Newly proposed California privacy regulations that aim to make it relatively ea ...
- IAB Wants A Say In Apple's Privacy Settings
PolicyBlog, Wendy Davis - Thursday, October 29, 2020
IAB calls for "collective development of technical standards and operating practices" ...
- New App To Help SMBs Send Email Campaigns Unveiled By Really Simple Systems
Email Marketing Daily, Ray Schultz - Thursday, October 22, 2020
The new email marketing tool can be integrated with CRM systems, t ...
- Semcasting Launches Self-Serve Identity Resolution, Audience Design, Attribution Platform
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, October 20, 2020
Data is never copied or stored. The brand's identifier is the ...
- To Reduce Consumers' Digital Footprints, Ivacy VPN Partners With Private Search Engine Startpage
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, October 21, 2020
Looking to reduce consumers' digital footprints and profile information, Startpage is partneri ...
- Ivacy VPN Adds Startpage Private Search Engine
Inside Performance, Laurie Sullivan - Tuesday, October 20, 2020
Startpage has partnered with VPN service Ivacy, adding Startpage as a priva ...
- Ad-Tech Group Warns Of Drawbacks In Potential CCPA Loophole
Digital News Daily, Wendy Davis - Wednesday, October 14, 2020
Brands and publishers "should be thinking twice, maybe three times," before taki ...
- Newly Proposed CCPA Opt-Out Rules Would Ban Buried Links, Misleading Language
Digital News Daily, Wendy Davis - Monday, October 12, 2020
"A business's methods for submitting requests to opt-out shall be easy f ...
- Google Seeks Dismissal Of Lawsuit Over Alleged Tracking Of Logged-Out Chrome Users
Digital News Daily, Wendy Davis - Friday, October 9, 2020
A lawsuit accusing Google of wrongly collecting data from Chrome users ...
- Privacy Advocates Unveil CCPA Do-Not-Sell Tool
Digital News Daily, Wendy Davis - Wednesday, October 7, 2020
Privacy advocates have developed a browser extension that could function as ...
- Watchdogs Urge Apple To Implement Anti-Tracking Feature Immediately
Digital News Daily, Wendy Davis - Wednesday, October 7, 2020
"As Apple knows well, the widespread practice of tracking technology users' onli ...
- Google's Jacquard Tag Recognizes Physical Gestures -- What Next?
Inside Performance, Laurie Sullivan - Monday, October 5, 2020
The Jacquard tag interprets movement and customizes it to the garments a ...