- Madison Avenue Expat Wieser Forecasts Ad Industry's 'New Normal'
MediaDailyNews, Joe Mandese - Wednesday, November 30, 2011
In his first official ad spending forecast since leaving the ad industr ...
- Sweeps: CBS Wins Total Viewers, But Fox Nabs Key Adults
MediaDailyNews, Wayne Friedman - Tuesday, November 29, 2011
Though TV monthly sweeps -- like the one just completed in Novemb ...
- Telemundo Links Sears, Kmart For 'Una Maid'
MediaDailyNews, David Goetzl - Tuesday, November 29, 2011
Retail partners Sears and Kmart will integrate products fronted by both t ...
- Media Insights Q&A With Simulmedia's Jack Smith
TV Board, Charlene Weisler - Wednesday, November 30, 2011
Jack Smith has the unusual title of Chief Product Officer for Simulmedi ...
- What TV Shows Can Learn From Indie Movies
TV Watch, Wayne Friedman - Wednesday, November 30, 2011
Some niche, independent movies will never be mass hits; the same c ...
- Yes, iTV Is Coming
Around the Net In Media, Phyllis Fine - Tuesday, November 29, 2011
Apple is partnering with Sharp to develop a TV synchronized with oth ...
- For Pay TV, Encouraging Words Seldom Heard: More Rating, Subscriber Dips
Around the Net In Media, Phyllis Fine - Tuesday, November 29, 2011
Here's the latest spate of reports on how pay TV's doing, a ...
- Hamilton Beach Bows First Ads Since '09
Marketing Daily, Karl Greenberg - Monday, November 28, 2011
Appliance maker Hamilton Beach is launching three new household products-a new li ...
- Falcon Named EVP News, Alt Programming For Telemundo
MediaDailyNews, Fern Siegel - Monday, November 28, 2011
Telemundo Media announced today that Hispanic news vet Alina Falcon has be ...
- Traditional TV Still Reaches Key Student Demo
MediaDailyNews, Wayne Friedman - Monday, November 28, 2011
All students, college and high school, still do most of their ...
- In Red: 'Conan' Ratings Drop Year-To-Year
MediaDailyNews, David Goetzl - Monday, November 28, 2011
Ratings for the late-night "Conan" show, now into its second year, ha ...
- 'Once Upon A Time' No Fantasy In Ratings Department
MediaDailyNews, Wayne Friedman - Monday, November 28, 2011
A big surprise this season for ABC continues to be the performan ...
- Driven To Distraction -- In Cars And In Front Of The TV
TV Watch, Wayne Friedman - Tuesday, November 29, 2011
Driven to distraction on the highway? No, I'm not talking about texti ...
- Hoop It Up: NBA To End Lockout With Xmas Game
Around the Net In Media, Phyllis Fine - Monday, November 28, 2011
The National Basketball Association has ended its nearly six-month-long work stoppage a ...
- Regis Plots Return To TV
Around the Net In Media, Phyllis Fine - Monday, November 28, 2011
Days after Regis Philbin signed off on his long-time talk show, ...
- Samsung Mobile Campaign Mocks 'Gotta Haves'
Marketing Daily, Aaron Baar - Thursday, November 24, 2011
"We've already got millions of people using [it] as their smartphone ...
- ABC Site Offers Free Music Downloads
MediaDailyNews, David Goetzl - Sunday, November 27, 2011
ABC is continuing its emphasis on free music as a promotional platfor ...
- Retails Stock 3D TVs, More Content Expected
MediaDailyNews, Wayne Friedman - Sunday, November 27, 2011
Although there have been some weak overall TV sales activity of lat ...
- NBC News Beefs Up Digital Media
Online Media Daily, Fern Siegel - Monday, November 28, 2011
NBC News is adding two new staffers to its digital media departm ...
- TidalTV Taps Korrelate For Offline Sales
Online Media Daily, Erik Sass - Sunday, November 27, 2011
Advertisers and publishers are still struggling to connect online marketing messages wi ...
- All I Want for Christmas Is An Apple Television
Online Spin, Matt Straz - Monday, November 28, 2011
Back in October I predicted that 2012 would be the Year ...
- Good News Ratings Aren't Helping NBC's Primetime
TV Watch, Wayne Friedman - Monday, November 28, 2011
V news is good news for NBC. The top-rated "NBC Nightly Ne ...
- Muppets Launches Racy Ad Campaign For Movie
Around the Net In Brand Marketing, Karl Greenberg - Friday, November 25, 2011
In hopes of luring in a wider audience, including parents who lov ...
- Jenny's Not On The Block Today
Around the Net In Media, Phyllis Fine - Friday, November 25, 2011
The discovery that a Fiat ad showing Jennifer Lopez returning to h ...
- Progressive Insurance's Messenger Is The Message
Marketing Daily, Karl Greenberg - Wednesday, November 23, 2011
CMO Jeff Charney tells "Marketing Daily" that the raffish charisma of act ...
- Holiday Liquor Spots: Yellow Tail Jumps Ahead
Marketing Daily, Karlene Lukovitz - Wednesday, November 23, 2011
Scores of Yellow Tail bottles gobble away as they scramble to arran ...
- 'New Girl' Boosts Fox's Hold On Key Adults
MediaDailyNews, Wayne Friedman - Wednesday, November 23, 2011
Through nine weeks of the new season -- and heading into t ...
- Macy's Thanksgiving Parade Ratings Will Stay Afloat
MediaDailyNews, David Goetzl - Wednesday, November 23, 2011
Ratings for the Macy's Thanksgiving parade have been rising, up in 20 ...
- The Fall Season: Broadcast Is Doing Well, But Basic Cable Is Kicking It
TV Board, Ed Martin - Friday, November 25, 2011
I've been thinking about which new broadcast series have distinguished themselves ...
- Fiat Broadside No. 1: Jenny From The Block? Maybe Not
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, November 23, 2011
The Fiat 500 spot with Jennifer Lopez is about being true ...