- Heavy Summer On-Air Promotion For Broadcast TV Dramas
Television News Daily, Wayne Friedman - Friday, July 8, 2016
Broadcast networks CBS, NBC, ABC, and Fox are ramping up on-air prom ...
- Media Moguls Converge Again: Digital Mergers With Content Companies Coming?
TV Watch, Wayne Friedman - Monday, July 11, 2016
Media moguls are in summer camp right now -- complete with bi ...
- No Easy Answers As 'Mr. Robot' Returns For Season Two
TVBlog, Adam Buckman - Monday, July 11, 2016
The thing on the wall in the photo at left is ...
- Congressional Democrats Plan TV, Digital Ads That Tie Republicans To Trump
Around the Net In Marketing Politics, Philip Rosenstein - Friday, July 8, 2016
The Democratic Congressional Campaign Committee (DCCC) plans an estimated $1 million ...
- Horizon Wins $415 Million U.S. LG Electronics Assignment
MAD, Larissa Faw - Thursday, July 7, 2016
Horizon Media will be responsible for communications planning and paid media activati ...
- TV Then And Now: Better Or Worse?
MediaDailyNews, George Simpson - Thursday, July 7, 2016
If, like me, you grew up religiously waiting for the Sunday nig ...
- Google Acquires Media-Streaming Platform Anvato
MediaDailyNews, Laurie Sullivan - Friday, July 8, 2016
Google strengthened its position in video and broadcast Thursday with the acquisiti ...
- 'The Atlantic' To Team With CBS, Refinery29 For Convention Coverage
Publishers Daily, Sara Guaglione - Thursday, July 7, 2016
Journalists from CBS News and CBSN, including "Face the Nation" anchor a ...
- Tech Issues Impact Streaming Subscriptions
Television News Daily, Wayne Friedman - Thursday, July 7, 2016
Overall quality issues affected 15% of viewers. One in five consider t ...
- Bombs Or Phony Fireworks Bursting In Air?
TV Watch, Wayne Friedman - Friday, July 8, 2016
How different is one fireworks show from another? Apparently, not that muc ...
- And The Beat Goes On: Mayhem In The Streets Revives Baby Boomer Memories
TVBlog, Adam Buckman - Friday, July 8, 2016
Baby Boomers who grew up in the 1960s are experiencing feelings ...
- Programmatic TV Market To Double
Video Insider, Daisy Whitney - Friday, July 8, 2016
The programmatic video market continues to grow at a rapid pace. T ...
- LG Highlights The UHD 'Experience'
Marketing Daily, Aaron Baar - Wednesday, July 6, 2016
"It's our job to help consumers understand the benefits of today's leadi ...
- Procter & Gamble, Unilever Dominate Q2 With Emotional Ads
Marketing Daily, Tanya Gazdik - Thursday, July 7, 2016
"If ads don't provide some benefit to the viewer, what we ca ...
- Vice Media Acquires Garage Magazine
Publishers Daily, Sara Guaglione - Wednesday, July 6, 2016
Vice Media has acquired a controlling stake in the London-based arts a ...
- Mediaocean Acquires Invision, Moves Into TV Ad Sales Workflow
Real-Time Daily, Joe Mandese - Thursday, July 7, 2016
Mediaocean, the dominant provider of media-buying and payment processing for agencies, h ...
- Dish Taps Roth As CMO
Television News Daily, Wayne Friedman - Wednesday, July 6, 2016
Jay Roth has been named SVP/CMO of the satellite TV operator, whi ...
- Franklin To Head CBS Television Distribution
Television News Daily, Wayne Friedman - Wednesday, July 6, 2016
Fox syndication veteran Paul Franklin has been named president of CBS Televisi ...
- ABC Completes Upfront With Strong Results
Television News Daily, Wayne Friedman - Wednesday, July 6, 2016
ABC has joined the ranks of CBS, Viacom, CW, Turner and ...
- Deal: Netflix Gets Fresher Network Episodes Sooner. Who, If Anyone, Suffers?
TV Watch, Wayne Friedman - Thursday, July 7, 2016
Is Netflix now less of a threat to linear TV networks' ...
- Thanks To Carlson, Entire World Can Read Her Lawsuit Against Ailes
TVBlog, Adam Buckman - Thursday, July 7, 2016
Gretchen Carlson is not kidding around. She posted the full text ...
- How Television Exacerbates Class Conflict
MediaDailyNews, Gary Holmes - Tuesday, July 5, 2016
Television has been widely blamed ---rightly, in my opinion -- first, f ...
- NEW! USA Swimming Campaign Shows Elite Athletes Before They Were Famous
Out to Launch, Amy Corr - Tuesday, July 5, 2016
Old Spice wants your five-year plan. Nike soccer sparks brilliance. Let's lau ...
- Missing Come Back To Life On Social Media In Amnesty International Campaign
Out to Launch, Amy Corr - Wednesday, July 6, 2016
Carne Lima, part of WPP, created a digital campaign for
Amnesty Internationa- Nike France Running 'Fais Briller Le Jeu' Throughout European Championships
Out to Launch, Amy Corr - Wednesday, July 6, 2016
In another ad running throughout the European Championships, Nike launched "Spark Brilliance ...
- Lil' Dicky Is Frugal, Eats At Carl's Jr., Hardee's
Out to Launch, Amy Corr - Wednesday, July 6, 2016
I'm officially old because I've never heard of rapper Lil Dicky a ...
- Global Pay TV Grew Slowly In Early 2016
Television News Daily, Wayne Friedman - Tuesday, July 5, 2016
In the U.S., pay TV continues to show weak or no growt ...
- Independence -- From The Multiplex Screen
TV Everywhere, J. Max Robins - Wednesday, July 6, 2016
Whether you were in The Hamptons, the Berkshires or lolling about yo ...
- Forget Ad Blocking -- This Tech Could Make It Way Harder For Commercials To Find Audience
TV Watch, Wayne Friedman - Wednesday, July 6, 2016
Veteran TV producers, beware. Your valuable works of art -- TV ...
- Couch Potato-In-Chief: Grazing Around The Dial With Donald Trump
TVBlog, Adam Buckman - Wednesday, July 6, 2016
Inside the mind of Donald Trump, remote control in hand, as ...