- With Acquisition, Will Charter Now Look To Take On Programming Assets?
TV Watch, Wayne Friedman - Wednesday, May 27, 2015
In light of Charter's announcement of its purchase of Time Warner Cab ...
- NBC's 'Aquarius': Yo, Dude, It's Charlie Manson
TVBlog, Adam Buckman - Wednesday, May 27, 2015
NBC's "Aquarius" is an exercise in making a terrible chapter in t ...
- TiVo Wants To Develop New Streaming Video Service
Around The Net in Daily Online Examiner, Wendy Davis - Tuesday, May 26, 2015
TiVo, which recently acquired Aereo's customer lists for $1 million, hopes ...
- Wicked Summah: New England Vies For Travel Bonanza
Marketing Daily, Sarah Mahoney - Tuesday, May 26, 2015
The "Longer days are for..." campaign, created in-house, includes pre-roll video, digit ...
- Timing Is Everything - In Battle, Antidotes, and Marketing: 'Game of Thrones,' Week Seven
Marketing Daily, Greg Manago - Tuesday, May 26, 2015
It's not all just fight scenes, brothels, and dragons: we're here ...
- TV Benefits From Online Video Ads
MediaDailyNews, Wayne Friedman - Friday, May 22, 2015
Traditional TV programmers and distributors continue to gain share and business fr ...
- Video Subs Grow, Thanks To OTT Biz
MediaDailyNews, Wayne Friedman - Friday, May 22, 2015
Despite slipping traditional video subscriber growth, the global value of pay ...
- National TV Ad Dollars Dip, Digital Rises
MediaDailyNews, Wayne Friedman - Friday, May 22, 2015
Although double-digit-percentage TV scatter revenue gains in April helped counteract major declin ...
- Real-Time With Cox Media's Zeigler On 'Programmatic TV'
RTBlog, Tyler Loechner - Tuesday, May 26, 2015
Programmatic television has been picking up steam in recent months. Supply-side platfor ...
- Apple TV May Feature Live Local Programs
TV Watch, Wayne Friedman - Tuesday, May 26, 2015
You've got to hand it to Apple -- always looking for th ...
- '19 Kids' And 'Honey Boo Boo' Stories Are Not Typical Of Reality TV
TVBlog, Adam Buckman - Tuesday, May 26, 2015
Some commentators have suggested that Discovery's misfortune with "19 Kids and Countin ...
- Apple Aiming To Add Local Stations To New TV Service
Around the Net in Mobile, Gavin O'Malley - Friday, May 22, 2015
Potentially delaying its new TV service, Apple is trying to secure acce ...
- Millennials Don't Care About Grandpa's TV
Engage:Millennials, Kipp Jarecke-Cheng - Friday, May 22, 2015
For many Boomers and, I suppose, some Gen Xers, it was ...
- Mazda Says 'Driving Matters' In New Brand Campaign
Marketing Daily, Karl Greenberg - Thursday, May 21, 2015
The new message is embodied in a television, in-cinema, print, out-of ho ...
- Cricket's Characters Move Into Real World
Marketing Daily, Aaron Baar - Thursday, May 21, 2015
"What we've heard from our customers was that they don't want ...
- Cross-Platform Ad Campaigns Add Millions To Audience Reach
MediaDailyNews, Wayne Friedman - Thursday, May 21, 2015
Cross-platform advertising on both TV and Internet screens continues to drive increment ...
- 'Letterman' Ends On A High Note, Nabs Nearly 14M Viewers
MediaDailyNews, Wayne Friedman - Thursday, May 21, 2015
David Letterman pretty much ended up where he started on CBS wi ...
- Streaming Video Overtakes Live Programming As Method-of-Choice
Research Brief, Jack Loechner - Friday, May 22, 2015
According to the recently released Deloitte "Digital Democracy Survey," streaming video service ...
- Maybe Before Its Next Big Buy, Comcast Will Make Happier Customers
TV Watch, Wayne Friedman - Friday, May 22, 2015
Comcast Corp. says its cable business need better customer service -- w ...
- With Dave Gone, His Time Slot Cools Off With Crime-Drama Repeats
TVBlog, Adam Buckman - Friday, May 22, 2015
What's replacing "Letterman" on CBS? Bet you didn't know this, but it ...
- Netflix Prepping New Web Interface
Around the Net in Mobile, Gavin O'Malley - Thursday, May 21, 2015
Netflix is readying a new user interface for all its Web-based use ...
- Global TV Rises, Asia-Pacific To See Biggest Boost
MediaDailyNews, Wayne Friedman - Wednesday, May 20, 2015
Global digital TV homes will continue to soar in numbers in t ...
- Cablevision, TWC Enjoy Stock Spikes
MediaDailyNews, Wayne Friedman - Wednesday, May 20, 2015
Two major cable TV providers witnessed sharp hikes in stock prices ...
- The Outfront: Looking At The Upfront Now And In Future
MediaDailyNews, Charlene Weisler - Wednesday, May 20, 2015
The upfront is just getting started and already there are prognosticators reporti ...
- NEW! Gatorade Creates Homage To Sweat, Voiced By Michael Jordan
Out to Launch, Amy Corr - Wednesday, May 20, 2015
Gatorade has created a 60-second spot dedicated to a specific kind ...
- Cable Versus Broadcast: One Step Forward, One Step Back?
TV Watch, Wayne Friedman - Thursday, May 21, 2015
Cable TV operators -- now facing stuff competition from new digital platfor ...
- Letterman's Long Good-bye: In Final Show, Dave Did It His Way
TVBlog, Adam Buckman - Thursday, May 21, 2015
David Letterman's final "Late Show" was self-indulgent and over-long, but you mig ...
- Lifetime's 'Marilyn Monroe' Campaign Targets NYC Subway Riders With New OOH Technology
MAD, Larissa Faw - Tuesday, May 19, 2015
The initiative features fully-custom audio-activated installations in eight New York subway station ...
- Episode 714: East Of Esalen: From Ka-Ching To The I-Ching, And Back
Mad Blog, - Tuesday, May 19, 2015
Just when you thought the show was not about advertising, they dr ...
- Bridgestone Americas Spotlights Firestone Tires, Service In Humorous Campaign
Marketing Daily, Karl Greenberg - Tuesday, May 19, 2015
Bridgestone Americas has launched parallel campaigns for its Firestone brand. The fir ...