- Whither The Digital TV-Video Upfront Now?
TV Watch, Wayne Friedman - Wednesday, July 23, 2014
For all the efforts of the digital media companies during the Newfro ...
- As They Head To Comic-Con, 'The Flash' And 'Gotham' Have Everybody Buzzing
TVBlog, Ed Martin - Wednesday, July 23, 2014
The annual San Diego Comic-Con kicks off tonight and will be ...
- Brand Safety Tips For 'Wild West' Of Multiplatform, Internet-Distributed T/V
Video Insider, John R. Osborn - Wednesday, July 23, 2014
MediaPost's Wayne Friedman quantifies the early shifting of budgets to online vid ...
- Fox's Rice Says C7 Metrics Boosted Upfront Revs
MediaDailyNews, Wayne Friedman - Monday, July 21, 2014
Fox had a difficult 2013-2014 season, but logged a major portion ...
- Q&A With Howard Shimmel: Turner's Cross-Platform Study
MediaDailyNews, Charlene Weisler - Monday, July 21, 2014
Howard Shimmel, previously the SVP, Ad Sales Sports Research at Turner Broadcastin ...
- Digital Key For TV Marketing, Helpful In Reaching Mobile Viewers
MediaDailyNews, Wayne Friedman - Monday, July 21, 2014
Digital marketing continues to grow for TV marketers when it comes ...
- FilmOn Likely In Contempt, Judge Says
Online Media Daily, Wendy Davis - Tuesday, July 22, 2014
A federal judge in Manhattan said on Tuesday that she's likely ...
- Networks Should Program And Schedule As If Entering A 'Spartan' Race
TV Watch, Wayne Friedman - Tuesday, July 22, 2014
Maybe networks need a little more cross-training: more "spartan" racing thinking. Obstac ...
- Season Two Of FX's 'Fargo' Will Be Connected To The First
TVBlog, Ed Martin - Tuesday, July 22, 2014
FX made big news yesterday with the official announcement that it h ...
- The Comcast Call: Part II
Garfield at Large, Bob Garfield - Monday, July 21, 2014
The following is a transcription of a telephone call September 26, 20 ...
- Horizon-Rentrak Deal Will Spotlight New VOD Targeting Opportunities
MAD, Larissa Faw - Friday, July 25, 2014
The new partnership gives the agency access to Rentrak's Multiscreen Essentials syste ...
- Rosetta Stone Campaign Makes 'Small' The Big Story
Marketing Daily, Karl Greenberg - Friday, July 18, 2014
Rosetta Stone's new, integrated campaign is a big departure from anything t ...
- 4K/Ultra-HD TV Sets Sport High Tech, But Low Public Awareness
MediaDailyNews, Wayne Friedman - Friday, July 18, 2014
Don't look for major changes among TV consumers with regard to ...
- Broadcasters Seek To Hold FilmOn In Contempt Over New Streaming Service
Online Media Daily, Wendy Davis - Monday, July 21, 2014
Several days after the Supreme Court ruled that Aereo infringed copyright ...
- NEW! Ronald McDonalds Return To Sample Taco Bell's Breakfast Burrito
Out to Launch, Amy Corr - Friday, July 18, 2014
Here's an ad to let you know the Breakfast War between Ta ...
- Three Quarters Of Global Internet Users Watch TV Daily, But Not Satisfied
Research Brief, Jack Loechner - Monday, July 21, 2014
According to global research consultancy TNS, adults around the world remain hook ...
- Wait! Cable's Upfront Is Also Down This Year?
TV Watch, Wayne Friedman - Monday, July 21, 2014
Virtually all pre-upfront TV advertising market estimates pointed to lower advertising dolla ...
- The CW's Struggling 'Backpackers' Blurs The Line Between Web And TV Content
TVBlog, Ed Martin - Monday, July 21, 2014
The CW last Monday tried something interesting. As part of its origin ...
- If Fox Buys Time Warner, CBS Would Eye CNN
MediaPost Weekend, Wayne Friedman - Friday, July 18, 2014
CBS might consider buying CNN -- should it be available as ...
- Measuring Returns From TV: Where Is ROBI?
Audience Buying Insider, Walt Horstman - Friday, July 18, 2014
A few weeks ago, I was talking with a colleague from o ...
- Heineken Light Tastes Great, But Not On TV
Marketing Daily, Aaron Baar - Thursday, July 17, 2014
Heineken takes direct aim at the regulations placed on beer advertising wi ...
- Sinclair Broadcasting Debuts American Sports Network
MediaDailyNews, Wayne Friedman - Thursday, July 17, 2014
Looking to boost its efforts for local, live programming, the big Sincla ...
- CBS' TV Ratings Down, But Upfront Performance Strong
MediaDailyNews, Wayne Friedman - Thursday, July 17, 2014
CBS lost its 18-49 title this past TV season to NBC, b ...
- Mag Bag: Hearst Bows CosmoBody Video Channel
MediaDailyNews, Erik Sass - Thursday, July 17, 2014
More magazine publishers are jumping into digital video. Hearst Corp. is launchi ...
- Streaming Video Company FilmOn X Seeks Cable License
Online Media Daily, Wendy Davis - Friday, July 18, 2014
Online video startup FilmOn X is now arguing that it's entitled ...
- Digital TV Technology Is Great, But Everyone Can't Be A Producer
TV Watch, Wayne Friedman - Friday, July 18, 2014
Action, scene... and cut! Microsoft now realizes that participating in the ...
- Serialized Shows Are Back In Demand Thanks To The Expanding Arena Of After-Prime TV
TVBlog, Ed Martin - Friday, July 18, 2014
I wonder if procedural crime dramas are going to fall out ...
- All-Star Game Doesn't Bat For Fox TV
MediaDailyNews, Wayne Friedman - Wednesday, July 16, 2014
The last Major League All-Star game for famed New York Yankee Der ...
- Copyright Office Sides Against Aereo, Refuses To Process License Application
Online Media Daily, Wendy Davis - Thursday, July 17, 2014
Aereo's bid to be considered a cable system met with a chil ...
- What Does All This Media Biz Consolidation Mean?
Online Spin, Dave Morgan - Thursday, July 17, 2014
Mega-mergers have been the talk of the media industry for the pa ...