- Casamigos Celebrates Namesake In 'House Of Friends'
Marketing Daily, Teresa Buyikian - Thursday, May 15, 2025
In hero spot, guests frolic at a sunny resort, socializing in t ...
- Android, Chrome Add AI Accessibility For The Visually, Hearing Impaired
MediaDailyNews, Laurie Sullivan - Thursday, May 15, 2025
Between $8 trillion and $13 trillion in disposable income is controlled ...
- 'Independent' Sees A 9% Increase In Traffic In March
Publishers Daily, Ray Schultz - Thursday, May 15, 2025
"Independent" claims it is beating some top UK brands in the U.S ...
- US Is Opt-Out Champion: No Other Country Even Comes Close
Email Insider, Ray Schultz - Thursday, May 15, 2025
December jumped into first place for opt-outs in 2024, but that m ...
- Loyalty For Sale: Consumers Want Cashback And Free Shipping
Email Insider, Ray Schultz - Tuesday, May 13, 2025
Email is by far the preferred messaging channel, Dotdigital reports. ...
- Dizzying Dashboards: Executives Are Overwhelmed By Data
Email Insider, Ray Schultz - Monday, May 5, 2025
Most executives today rely on dashboards and rarely question the data th ...
- Marketing To Generational Taste: Gen Z, Boomers Respond In Different Ways
Email Insider, Ray Schultz - Thursday, May 1, 2025
More than half of Gen Z and Millennials have purchased through soci ...
- Brand Revolution Acquires Brilliant To Strengthen Social Expertise
MAD, Fern Siegel - Wednesday, April 30, 2025
The acquisition affords Brand Revolution more creative tools to craft campaigns. ...
- GenAI Does Supply: Brands Find New Use For Technology, But Face Hurdles
Email Insider, Ray Schultz - Wednesday, April 23, 2025
Over half of all firms cite legacy/on-premise tools as significant obstacles, Logili ...
- US Streamers Facing Tariff Issues With Film, TV: What Comes Next?
TV Watch, Wayne Friedman - Monday, April 21, 2025
Netflix believes it is "less exposed" than other streamers when it com ...
- Google's Search Dominance Spurs $6.6B Lawsuit
MediaDailyNews, Laurie Sullivan - Wednesday, April 16, 2025
The lack of an alleged competitive search market in Britain prompted ...
- PMG Enlarges UK Presence, Focuses On EMEA Growth
MAD, Fern Siegel - Monday, April 7, 2025
The agency has a new space in London and large offices ...
- GAI Gets Hot, But Hallucinations Cooling Adoption
Performance Marketing Insider, Laurie Sullivan - Tuesday, April 8, 2025
Generative AI digital customer experiences are promising, but hallucinations remain a challen ...
- Appreciating The Gen X Affluent Consumer
MediaDailyNews, Josh Lane - Friday, April 4, 2025
Over the next 10 years, Gen X will continue to be ...
- Mullen Out As Chief Executive Of Reach: Report
Publishers Daily, Ray Schultz - Monday, March 31, 2025
Jim Mullen will be replaced by Piers North, who is now chi ...
- BBC Bust:: Broadcaster Backs Off Plan To Carry Podcast Advertising
Publishing Insider, Ray Schultz - Sunday, March 30, 2025
Competitive media outlets complained of unfair competition. ...
- Brighton Pride Taps Spekk As Global Digital AOR
Accounts on the Move, Fern Siegel - Thursday, March 27, 2025
Marah Carey will headline the U.K.'s biggest LBGTQ festival this year. ...
- Google DOJ Trial: Mozilla President Suggests Some Remedies
MediaDailyNews, Laurie Sullivan - Tuesday, March 25, 2025
Competition is key to Mozilla's vision of the internet. But remedies bas ...
- Firing Up Revenue: Challenges And Opportunities
Email Insider, Ray Schultz - Tuesday, March 25, 2025
Only 54% of firms are confident in their ability to understand t ...
- ChatGPT Was Out In The US And UK On Monday Morning
Publishers Daily, Ray Schultz - Monday, March 24, 2025
The problem appeared to be resolved by Monday evening. ...
- Digital Trust Bust: Consumers Doubt Brands Are Protecting Their Privacy
Email Insider, Ray Schultz - Friday, March 21, 2025
Most people have abandoned brands over the issue, Thales reports. ...
- Stagwell Will Boost News Ad Spending By 22% This Year
MAD, Steve McClellan - Thursday, March 20, 2025
The announcement was timed to Stagwell's second annual Future of News ...
- KFC U.K.-Ireland 'Believe In Chicken'
Out to Launch, Fern Siegel - Wednesday, March 19, 2025
The Mother London spots turn a love of KFC into a cult-li ...
- 'The Economist' Wants An Audience Editor To Supervise Its Newsletters
Publishers Daily, Ray Schultz - Wednesday, March 19, 2025
The candidate for the position of audience editor will have a stro ...
- On The Mark Martech: Enterprise Retailers Spell Out Specific Needs
Email Insider, Ray Schultz - Tuesday, March 18, 2025
Retail brands demand flexibility and ability to customize in their martech stac ...
- Consumers' Willingness To Share Data Declines
Performance Marketing Insider, Laurie Sullivan - Friday, March 14, 2025
Holding on to consumers once they land on a retail or ...
- Global FAST Channels: Fast 42% Growth Over Past 2 Years
Television News Daily, Wayne Friedman - Wednesday, March 12, 2025
The U.S. represents 74% of countries surveyed - with 1,189 channels. Addi ...
- AI Expected To Influence Consumer Purchases
MediaDailyNews, Laurie Sullivan - Friday, March 7, 2025
AI is expected to help consumers make purchase decisions this year, wi ...
- Getting To Know AI: Consumers Are More Trusting, Are Using It More
Email Insider, Ray Schultz - Tuesday, March 4, 2025
Older shoppers are more concerned about the perceived disadvantages than younger peopl ...
- Hearst UK Chooses Brand Lift Measurement Platform
Publishers Daily, Ray Schultz - Sunday, March 2, 2025
Brand Metrics technology will be integrated across multiple Hearst titles. ...