- UMG To Pay Indie Artists For Vevo Video Streams
MediaDailyNews, Fern Siegel - Tuesday, June 19, 2012
Universal Music Group has agreed to pay royalties to independent artists who ...
- Socialcam Envisions Branded Video Triggered By The Geo-Fence
Mobile Insider, Steve Smith - Tuesday, June 19, 2012
Mobile sharing platforms may be the most effective way to untether vid ...
- Badoo Launches New York-Only Campaign For Global Social Media Tool
Video Critique, Larry Dobrow - Tuesday, June 19, 2012
When I started seeing ads for Badoo plastered all over New Yo ...
- What Brands Are Missing In Facebook Video
Video Insider, Rich Routman - Tuesday, June 19, 2012
As brands and publishers put greater emphasis on their social media presenc ...
- When It Comes to Storytelling, You Can't Beat Video
Marketing: Causes, Michele Campbell - Monday, June 18, 2012
If a picture is worth a thousand words, I'd wager video ...
- GE, Cinelan Team For Film Project Run Cross-Platform
Online Media Daily, Gavin O'Malley - Friday, June 15, 2012
Beginning July 9, Cinetic Rights Management, GE and Cinelan plan to expa ...
- Of Course HBO Wants Your Money, But Not In That Kind Of Way
Video Insider, Ashkan Karbasfrooshan - Monday, June 18, 2012
When Discovery Communications bought Revision3, it both validated the promise of onli ...
- Newspaper Beat 2: 'WS'J & Video, 'NY News' National Site
Around the Net In Media, Phyllis Fine - Friday, June 15, 2012
OK, more news on newspapers adapting to the digital age. Today t ...
- P&G Gets A Gold In Human Understanding
Engage:Moms, Payal Berning - Friday, June 15, 2012
With the Olympics around the corner, marketers are creating campaigns that wi ...
- Hidden Valley Ranch In Ketchup Beat-Down
Marketing Daily, Karl Greenberg - Thursday, June 14, 2012
Hidden Valley is in a bottle battle royal against ketchup in ...
- Learning From iAd: Ex-Apple Exec Follows Video Growth To AdColony Gig
Mobile Marketing Daily, Steve Smith - Friday, June 15, 2012
Mike Owen, who once ran the 40-person New York office selling Apple ...
- Breaking NUz: Microsoft Unveils New Interactive Vid Ad Format -- NUads
Online Media Daily, Ross Fadner - Friday, June 15, 2012
Microsoft Corp. is launching a new line of interactive TV ads th ...
- Baby Steps Toward A Content Strategy
Video Insider, Eric Korsh - Friday, June 15, 2012
The most successful brands in content marketing are the ones who u ...
- Nissan Spreads Its Wings At Le Mans
Marketing Daily, Karl Greenberg - Wednesday, June 13, 2012
Ah, the 24 Hours of Le Mans. If you can't actually g ...
- Kia Back At Vans Warped Tour
Marketing Daily, Karl Greenberg - Wednesday, June 13, 2012
Kia will bring Soul and the newly redesigned Rio -- Kia's smalle ...
- Skype Debuts 'Conversation Ads' For Windows Users
Online Media Daily, Mark Walsh - Wednesday, June 13, 2012
Expanding efforts to monetize its video-calling service, Skype rolled out a n ...
- Online Video's Everywhere
Research Brief, Jack Loechner - Thursday, June 14, 2012
According to the Q1 Global Video Index Report from Ooyala, Long-form conten ...
- Note to Oil Company Campaigns: Stop Being Polite And Start Being Real.
Video Critique, Larry Dobrow - Thursday, June 14, 2012
I first watched "Let's Go 2012," the first volley in the seco ...
- Group M's Gotlieb Rejects Ad-Specific Ratings, Favors Consistency
MediaDailyNews, Steve McClellan - Tuesday, June 12, 2012
Are commercial-specific TV ratings the way to go in the future? N ...
- Bing Integrates Qwiki, Brands Gain Video Marketing Tool
Online Media Daily, Laurie Sullivan - Tuesday, June 12, 2012
Microsoft made search and brand marketing more about content to connect sear ...
- Yahoo, CNBC Strike Content Deal, Includes Co-Branded Video
Online Media Daily, Ross Fadner - Wednesday, June 13, 2012
Yahoo and CNBC this morning announced a deal that will feature CN ...
- Seven More Digital Marketing Tips For Video Game Executives
Video Insider, David Murdico - Wednesday, June 13, 2012
About a year ago, I wrote 10 Video and Social Media Marketi ...
- SOUL Aims For Something Great
Marketing Daily, Aaron Baar - Monday, June 11, 2012
The first element of the campaign is a 30-second video featuring Jamaic ...
- Storytelling Magic
Media Magazine, Sarah Mahoney - Wednesday, June 6, 2012
At this point, there's no argument that video is the snap, crack ...
- TV Begins Eroding As Primary Video Device: Forcing Redefinitions Of 'Households,' Work Vs. Leisure Time
MediaDailyNews, Joe Mandese - Tuesday, June 12, 2012
TV is still the media elephant in U.S. living rooms, but t ...
- The Sklar Brothers/"Become an Ex" Strike Positive Chord in Fight to Quit Smoking
Video Critique, Larry Dobrow - Tuesday, June 12, 2012
The smoking-is-bad talk from my parents went something like this: They s ...
- Miracle Whip Taps Celebs For Mock-PSA Video Push
Marketing Daily, Karlene Lukovitz - Friday, June 8, 2012
The tongue-in-cheek video campaign from Mcgarrybowen, Chicago, dubbed "Keep an Open Mouth ...
- In Video Universe, Is Time Spent On Site As Relevant As Hits Metric?
Video Insider, Ashkan Karbasfrooshan - Monday, June 11, 2012
While practically everyone cringes when they hear about "hits" as a measureme ...
- Chris Rock Song Has 750,000 Views On YouTube, But No Pay
Around the Net in Video, Ross Fadner - Friday, June 8, 2012
Comedian Chris Rock wrote a song for the animated movie "Madagascar ...
- Jack Daniels Revamps Site, Preps New Ad Campaign
Marketing Daily, Karlene Lukovitz - Friday, June 8, 2012
"... consumer habits have changed," Carmen D'Ascendis, director of global marketing f ...