- More Dullness Than Light in Latest Dulux "Let's Colour Project"
Video Critique, Larry Dobrow - Tuesday, April 24, 2012
As an individual whose lot in life is to trawl the w ...
- Under Armour Woos Women With Social Goal-Setting
Marketing Daily, Sarah Mahoney - Monday, April 23, 2012
Involving Twitter and Facebook, the site is "a competition to redefine t ...
- Place-Based, Especially Cinema, Drag DOOH Results: Report Projects More Demand In 2012
MediaDailyNews, Joe Mandese - Monday, April 23, 2012
On the cusp of the 2012-13 upfront advertising marketplace, new data indicat ...
- VideoDaily Roundup: Minority Targeted Shows Thrive on YouTube
Online Media Daily, Ross Fadner - Monday, April 23, 2012
Happy Monday, folks. In today's VideoDaily Roundup, we'll start off by aski ...
- YouTube Ad Platform Adds Features, Services
Online Media Daily, Laurie Sullivan - Monday, April 23, 2012
YouTube is launching a series of tools and services, among them Traff ...
- Three-Quarters of Online Video Buyers Planning TV and Web Video Buys in Tandem
VidBlog, Daisy Whitney - Monday, April 23, 2012
Nearly two-thirds of marketers say they consider online video as a compleme ...
- Is YouTube Betting Its Future On Content Or Technology?
Video Insider, Ashkan Karbasfrooshan - Monday, April 23, 2012
Once Facebook bought Instagram, some wondered if it was a matter ...
- VOD Delivery May Offer $1 Bil Ad Haul
MediaDailyNews, Wayne Friedman - Thursday, April 19, 2012
VOD climbed 17% -- 1 billion transactions -- to 8.8 billion ...
- VideoDaily Roundup: Hulu Accounts For 21% Of Video Ads Viewed In March
Online Media Daily, Ross Fadner - Friday, April 20, 2012
Happy Friday, folks. Today's Video Daily Roundup starts with a look ...
- Video Boosts Email Opens Up To 13%, Improves Conversions 21%
VidBlog, Daisy Whitney - Friday, April 20, 2012
Video is on pace to account for about half of all W ...
- Investing In Online Video? Three Things You Should Know
Video Insider, Eric Korsh - Friday, April 20, 2012
With both digital and TV upfronts just a few weeks away, ...
- Rodale Launches YouTube Channel
Around the Net In Media, Phyllis Fine - Thursday, April 19, 2012
Publishing company Rodale is the latest of its ilk to start ...
- Is Viddy Mobile Video App To Beat?
Around the Net In Online Marketing, Gavin O'Malley - Thursday, April 19, 2012
In the race to replicate Instagram’s success in the mobile video aren ...
- Video Startup Tango Takes Fresh $40M
Around the Net In Online Marketing, Gavin O'Malley - Thursday, April 19, 2012
In other mobile video news, Tango has just has raised another $ ...
- Ford Web Series Focuses On Eco Education
Marketing Daily, Ross Fadner - Thursday, April 19, 2012
The series, which is directed by Gilly Barnes, will run on sever ...
- VideoDaily Roundup: Google Joins GRP Race, TV Everywhere Ramps Up Offerings
Online Media Daily, Ross Fadner - Thursday, April 19, 2012
This Thursday edition of VideoDaily Roundup has a distinct television bent ...
- Choice-Based Ads Show Higher Effectiveness
VidBlog, Daisy Whitney - Wednesday, April 18, 2012
How can choice influence ad effectiveness? Blip said that about 40% ...
- Brita's Conservation Efforts in "Music Sustains" Leaves a Disingenuous Taste
Video Critique, Larry Dobrow - Wednesday, April 18, 2012
I don't attend as many concerts as I once did, because I ...
- CBSi In Partnership With TwitchTV, Major League Gaming
Around the Net In OMD Europe, Nina Lentini - Wednesday, April 18, 2012
Across the new CBSi Games group, more than 3 billion minutes ...
- Gen Y: The Digital Divide Gets Deeper
Marketing Daily, Sarah Mahoney - Tuesday, April 17, 2012
Ewan Duncan, a principal in the Seattle office of McKinsey & C ...
- Hulu's Unsettled Future; FCC Looks Into Comcast Net Neutrality Row
Online Media Daily, Ross Fadner - Wednesday, April 18, 2012
Welcome to Wednesday's VideoDaily Roundup. Today we'll look at: Hulu's future ahe ...
- CBS Interactive Acquires Ad Rights To Top eSports Players
Online Media Daily, Ross Fadner - Wednesday, April 18, 2012
In a bid to take so-called eSports mainstream, CBS Interactive Tuesday reveal ...
- More than 25% of Video Viewing is Off the TV; Ad Predictions for 2012
VidBlog, Daisy Whitney - Wednesday, April 18, 2012
More than 25% of all video viewing in broadband homes in t ...
- Pre-Roll Leads Video Ad Buys, But That Doesn't Mean It Works Effectively For Marketers
Video Insider, Ari Jacoby - Wednesday, April 18, 2012
Remember that comic strip of two dogs talking, suggesting that on t ...
- VideoDaily Roundup: Welcome!
Online Media Daily, Ross Fadner - Tuesday, April 17, 2012
Welcome to the VideoDaily Roundup, a new daily news column covering everythi ...
- AOL Uses Nielsen Ratings, Peels Ad Dollars From TV
Online Media Daily, David Goetzl - Monday, April 16, 2012
AOL said it would employ a fledgling Nielsen ratings stream to off ...
- Adobe Finds Midroll Ads Have More Consumer Appeal
Online Media Daily, Laurie Sullivan - Tuesday, April 17, 2012
Online long-form video and ad insertions have begun to mirror TV viewi ...
- TV Hook-Ups Popular
Research Brief, Jack Loechner - Tuesday, April 17, 2012
According to new consumer research from Leichtman Research Group, 38% of a ...
- How to Land a Celebrity Like Cindy Crawford for Your Video Show
VidBlog, Daisy Whitney - Tuesday, April 17, 2012
If you want to boost video views for your Web series, t ...
- "First Car Story" Takes Drivers Down Memory Lane. But What's The Brand Behind It?
Video Critique, Larry Dobrow - Tuesday, April 17, 2012
Oh, so you want to hear my First Car Story, do yo ...