Tag results for "video"
- Google 'News Labs' Builds On Storytelling For Advertising, Content Marketing, JournalismGoogle wants to teach the world how to tell more compelling stori ...
- Google And Viacom Oppose Nick.com Users' Bid To Revive Privacy BattleA group of Web users under 13 have no grounds to revi ...
- USGA To Fans: You're Not The MediaCell phones were allowed onto golf's U.S. Open course this year, b ...
- Siotis Joins SpotXchange As UK Managing DirectorSpotXchange, a supply-side platform (SSP) for video advertising, on Monday announced t ...
- How Google, BBDO, OMD Worldwide Rethink StorytellingStorytellers are familiar with making stories for the big screen and ...
- Pay VOD Up Slightly For Traditional TV ProvidersAlmost 70% of TV consumers do not make pay video-on-demand purchases (PVO ...
- Magisto Turns Photos, Video Into Sharable Mobile MoviesThere's been a lot of focus recently on new ways for peop ...
- NEW! Carlsberg Creates Line Of Beauty Products For Men Made From BeerDon't drink this beer in the shower; lather your hair instead. Carlsbe ...
- Yahoo's BrightRoll Plugs Into Equinix's Hong Kong Data CenterYahoo's programmatic video ad platform, BrightRoll, has expanded into the Asia-Pacific (APA ...
- Dove Comes Off As Judgmental And Obnoxious In Father's Day Video Heading into Father's Day 2015, I am bulletproof. I am battle-hardened. ...
- Using Mobile Video Effectively To Increase ROIAs more brands and agencies embrace multiscreen and develop integrated campaigns, t ...
- How To Reduce CPAs Without Reducing BidsHow can marketers reduce their cost per acquisition without reducing bids? Goog ...
- Twitter Introduces Auto Play For VideoTwitter has announced an update that will introduce auto-playing video and animat ...
- Give Viewers A Reason To Finish Watching Your Video AdsHow often do you watch a video ad to completion? One stu ...
- Longer Form Videos Catching On With Mobile UsersAccording to a new survey by the Interactive Advertising Bureau (IAB), "Mobi ...
- Twitter Makes Auto-Play Official, Adds Viewability Promise As Twitter searches for a new leader, the company continues to ro ...
- Worldwide Over-The-Top Revenue BalloonsGlobal over-the-top revenue is on a fast track for massive growth ...
- Product Placement Sources Nearly 13%, Outpaces Rest Of MarketingThe U.S. product placement marketplace expanded nearly 13% in 2014 and ...
- DSP Adelphic Plugs Into LiveRail For Connected TV InventoryAdelphic, a mobile-focused demand-side platform (DSP), is expanding to new screens. T ...
- Search Takes Publishers Beyond 'Show Me' The Image In EyeInIt's rare to get several perspectives on any one topic in ...
- Listerine's Total Care Videos Hit The MarkThe subject of today's little exercise, a series of videos designed ...
- AppNexus Broadens Fraud Prevention Tech; Adds Programmatic Video To PlatformIt has been a busy week for AppNexus, one of the large ...
- Mobile Video Ads: Don't Talk, Don't MoveEverybody's talking about capturing the mobile video ad market, but if y ...
- Three In Four Publishers Will Increase Video Inventory To Meet DemandAlmost three-quarters of publishers have pledged to inject more video inventory in ...
- Sinclair Broadcasting Leads $4.4M Round For Programmatic Platform ZypMediaZypMedia, the programmatic media-buying platform for local advertising formerly known as ExtendT ...
- Future Digital Video Buyers, Know Your Creators -- At Least 32,000 Of ThemYears ago we only needed to follow three networks to buy commercia ...
- Marketers Move TV Money To Programmatic VideoMany marketers are moving money from TV to programmatic video, according ...
- Long-Form Video Catching On With Mobile Users, IAB FindsPeople are increasingly watching long-form video content via their mobile devices, rath ...
- RTL Group's Digital Video Plans Taking ShapeThe Wall Street Journal has reported that European broadcast RTL Group, whi ...
- Branded Adventure: Bolthouse Show Live Streams A Borscht CocktailAn early example of branded live streaming from Bolthouse Farms tells ...
