- Connected Video Devices Forecast To See Slower Growth As Smart TV Rises
Television News Daily, Wayne Friedman - Tuesday, November 22, 2022
The slowdown in connected video devices is largely due to slower grow ...
- Appeals Court Sides With YouTube In Battle Over QAnon Takedowns
Digital News Daily, Wendy Davis - Monday, November 21, 2022
A federal appellate court won't revive a lawsuit against Google by QAn ...
- Why Disney+ And Hulu Are Likely To Be Merged
Video Insider, Karlene Lukovitz - Tuesday, November 22, 2022
Once Disney owns 100% of Hulu, a combined streamer would dominate popul ...
- Epoch Times Can't Shake Video Privacy Suit
Digital News Daily, Wendy Davis - Friday, November 18, 2022
An "Epoch Times" subscriber can proceed with a lawsuit accusing the conservati ...
- Conde Nast Aligns Teams To Drive Hollywood, Video Ideas
Publishers Daily, Ray Schultz - Sunday, November 20, 2022
CEO Roger Lynch tells "Hollywood Reporter" digital now produces the majority ...
- Families Connecting Through Gaming This Holiday Season, Survey Finds
Digital News Daily, Colin Kirkland - Thursday, November 17, 2022
Families are using video games to better connect during the holidays, ...
- A Third Of Advertisers Have Reduced 2022 Spending Due To Macroeconomic Factors
MediaDailyNews, Joe Mandese - Friday, November 18, 2022
Citing the impact of rising inflation and disruptions in their supply chain ...
- Yelp Adds 'Spotlight' Ads To Home Screen
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, November 17, 2022
Yelp Spotlight Ads, introduced Thursday, aims to help national and regional bran ...
- Sony Files Patent To Track Digital Gaming Assets With NFTs
Digital News Daily, Colin Kirkland - Wednesday, November 16, 2022
Sony is planning to enter the world of NFTs through a strateg ...
- YouTube Tests Affiliate Marketing And Brings Shopping To Shorts
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, November 16, 2022
YouTube is testing affiliate marketing for Shorts in the U.S. with creator ...
- Reddit Raids Top Ad Execs From Google, Pinterest
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, November 15, 2022
Reddit has announced the hiring of two execs in its ad busine ...
- Microsoft Advertising Drives Performance Through Video Ads
Performance Marketing Insider, Laurie Sullivan - Tuesday, November 15, 2022
Microsoft has advanced its advertising platform, announcing Tuesday that its Audience Netwo ...
- Nielsen Rival iSpot Leads $16M Investment In TVision
Television News Daily, Wayne Friedman - Tuesday, November 15, 2022
TVision says the investment will accelerate person-level measurement for streaming and advan ...
- Anarchy Reigns At Retail Stores, Airports In 'Customer Wars'
TVBlog, Adam Buckman - Tuesday, November 15, 2022
The show collects videos of customer misbehavior from the front lines ...
- 23% Of Ad-Supported OTT Service Users Click On, Buy From Ads
Video Insider, Karlene Lukovitz - Tuesday, November 15, 2022
About 37 million U.S. households now use at least one AVOD ...
- Q3 Streaming Sub Revenue Up 17.3%, Digital Buys Of Movie Titles Up 27%
Digital News Daily, Karlene Lukovitz - Monday, November 14, 2022
Title purchases for home consumption have been driven by more and bett ...
- 80% Report Upping Converged TV Ad Budgets YoY, Fragmentation Is Top Challenge
Digital News Daily, Karlene Lukovitz - Monday, November 14, 2022
Nearly 45% reported allocating 20% to 40% of their total media spe ...
- Life Hacks: How 5-Minute Crafts Became An Omnimedia Brand
The MediaPost Cases, Lisa Singer - Friday, December 23, 2022
Since it launched in 2016, DIY brand 5-minute Crafts has consistently be ...
- Proven-Performance Approach Drives Upward Progress of Video RoAS
The MediaPost Cases, Lisa Singer - Friday, December 23, 2022
Building and executing campaigns rooted in proven results can present limitations ...
- Senate Candidates Fought For Seats Primarily Through Negative Campaign Messages
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, November 10, 2022
Ad messaging skewed heavily negative this election cycle, emphasizing what voters cou ...
- YouTube Launches Global Target Frequency Feature
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, November 10, 2022
Advertisers can now select a frequency target and YouTube will optimize f ...
- Emodo To Add Native Video And CTV, Taking Innovation Beyond Walled Gardens
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, November 10, 2022
Emodo's strategy to help advertisers reach its audience through an advanced nati ...
- WebMD Must Face Video Privacy Lawsuit
Digital News Daily, Wendy Davis - Wednesday, November 9, 2022
A Kansas resident can proceed with a lawsuit accusing online health publish ...
- Hyundai Creates Documentary About EV Development
Marketing Daily, Tanya Gazdik - Tuesday, November 8, 2022
The documentary is narrated by Erin Baker, an automotive journalist and Wor ...
- Zoom Adds Email And Calendar Feature To Its Platform
Email Marketing Daily, Ray Schultz - Tuesday, November 8, 2022
Zoom is moving beyond its meeting service to allow users to acce ...
- Peach Will Support Netflix's New Ad-Supported Model
Digital News Daily, Colin Kirkland - Friday, November 4, 2022
Global video ad management platform Peach has announced support of Netflix's high ...
- Instagram Is Integrating An In-App End-To End NFT Toolkit For Creators
Digital News Daily, Colin Kirkland - Thursday, November 3, 2022
As part of its Creator Week, Meta announced creators will soon ...
- Merkle: Prioritizing Performance Media, What Marketers Say They Do
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, November 3, 2022
Just 48% of respondents to a Merkle survey prioritized organic search mo ...
- YouTube Announces Launch Of 'Prime-Time Channels' Hub Featuring 34 Streaming Services
Digital News Daily, Colin Kirkland - Wednesday, November 2, 2022
"Primetime Channels" is a new storefront hub featuring 34 subscription streaming servic ...
- Microsoft 365, Oreo Thins Film Features Working Dogs, Shows How To Avoid Office Burnout
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, November 2, 2022
The short film, Return to Pawfice, was created to spread the wo ...