- Premium Streamers Slow Fall National TV Ad Spend By 30%
Television News Daily, Wayne Friedman - Tuesday, November 26, 2024
National TV marketing for streamers is down 29% to $149.2 million ...
- WBD Settles With NBA: But Is It Enough For Advertisers?
TV Watch, Wayne Friedman - Tuesday, November 19, 2024
WBD will get international games, expanded video clips rights, and other N ...
- WBD More Than Doubles D2C Profitability In Q3, Stock Soars
Television News Daily, Wayne Friedman - Thursday, November 7, 2024
WBD's D2C revenue was up 8% to $2.6 billion and the busine ...
- Who Now Buys A Cable TV Network Group - For The Future?
TV Watch, Wayne Friedman - Tuesday, November 5, 2024
Comcast Corp. says it is considering a spinoff of its NBCU cab ...
- The Sports TV Search For Networks: What's The End Game?
TV Watch, Wayne Friedman - Friday, October 18, 2024
Unrivaled will start up in January - airing before the WNBA seas ...
- Former WBD Exec Cukaj Hired By Fox TV To Lead Entertainment Ads
Television News Daily, Wayne Friedman - Tuesday, October 8, 2024
Cukaj will oversee Fox's linear TV and digital businesses as well ...
- Streamers' TV Ad Spend, Value Up 10% In Q3, Airings And Impressions Decline
Television News Daily, Wayne Friedman - Friday, October 4, 2024
Warner Bros. Discovery's Max was largely responsible for the decline in airin ...
- WBD's Steinlauf To Exit, Ad Revenue Trends Worsening
Television News Daily, Wayne Friedman - Friday, October 4, 2024
Warner Bros. Discovery Chief U.S. Advertising Sales Officer Jon Steinlauf is departin ...
- Streaming's Juggling Act: License Or Co-Partner For TV, Films?
TV Watch, Wayne Friedman - Tuesday, October 1, 2024
European pay TV service Sky has sued Warner Bros., claiming the U.S.-bas ...
- Legacy Media Consolidation Not The Answer - Or 'Hegemony': Barry Diller
TV Watch, Wayne Friedman - Tuesday, September 24, 2024
"if you have a route to distribution, meaning you can get yo ...
- It's Not HBO, It's Just TV: HBO Now Just Another Network?
TV Watch, Wayne Friedman - Tuesday, September 17, 2024
The new Charter-Warner Bros. carriage deal now has long-time premium, ad-free ...
- Google 'Afterlifestyle' Influencer Plays On Warner Bros.' 'Beetlejuice'
MediaDailyNews, Laurie Sullivan - Friday, September 6, 2024
Google launched a series of ads introducing Bob, a popular "afterlifestyle" influence ...
- Nonstop Cord-Cutting Leads To Huge Subscriber Declines, Q2 Down 7%
Television News Daily, Wayne Friedman - Thursday, September 5, 2024
The first and second quarter of 2024 had 6.9% declines, with ...
- Without NBA, TNT Stakes Future On Scripted Dramas
TVBlog, Adam Buckman - Tuesday, August 27, 2024
TNT's last push into scripted dramas kicked off at the Turner Networ ...
- Linear-To-Streaming Ad Struggles: Long Road Ahead Or Drag Race Sprint?
TV Watch, Wayne Friedman - Monday, August 26, 2024
Four of the five legacy media companies were down in advertising resul ...
- TV-Network Groups' 'Strict Bundling' Demands Must Change: DirecTV
Television News Daily, Wayne Friedman - Wednesday, August 21, 2024
"Programmers have continued to impose and enforce strict bundling requirements through exorbita ...
- Federal Court Blocks Venu Sports Start, Grants Fubo Suit Request
Television News Daily, Wayne Friedman - Saturday, August 17, 2024
The new streaming business of live, linear TV sports-focused networks was plann ...
- Can Warner Bros. Discovery, Like Paramount, Find A Suitor?
TV Watch, Wayne Friedman - Friday, August 16, 2024
Bernstein Research says equity has continued to decline at the company, wi ...
- Summer Premium Streamers' Ad, Promotion Spend Down 25%
Television News Daily, Wayne Friedman - Wednesday, August 14, 2024
TV marketing spend/media value was down by 25% from May 1-August ...
- All Fall Down: Basic Cable's A Drag For TV Titans
TVBlog, Adam Buckman - Monday, August 12, 2024
Scanning a list of basic cable channels is like rummaging through ...
- 'Beetlejuice' Roblox Experience Invites Fans To Buy Real Movie Tickets
MediaDailyNews, Colin Kirkland - Wednesday, August 7, 2024
In a first for Roblox as it "tests and invests in commerce ...
- What's Left For Linear TV Businesses? Perhaps Iconic TV Brand Names
TV Watch, Wayne Friedman - Thursday, August 8, 2024
HBO is a brand name that was removed from a newly creat ...
- Legacy TV Media Streamers A Focus As Fears Of Recession Loom
TV Watch, Wayne Friedman - Tuesday, August 6, 2024
Paramount Global and Warner Bros. Discovery followed the stock market Monday, wi ...
- Modern TV-Video Consumers: How Much Do They Really Spend Per Month?
TV Watch, Wayne Friedman - Friday, July 26, 2024
The average TV consumer may be looking at least $60-$70 a mon ...
- NBA Strikes $77B Rights Deals, Rejects WBD 'Match' Offer
Television News Daily, Wayne Friedman - Thursday, July 25, 2024
On Wednesday, as expected, the NBA finalized deals with Walt Disney, NB ...
- Warner Bros. Discovery Matches Amazon's NBA Deal: Industry Execs
Television News Daily, Wayne Friedman - Tuesday, July 23, 2024
In a statement, WBD's TNT Sports group said: "We have reviewed t ...
- Is Max Still Mostly About HBO? Subscribers Say Yes
TV Watch, Wayne Friedman - Friday, July 19, 2024
Subscribers have high demand levels for HBO content versus everything else Warn ...
- NBA TV/Streaming Deals Valued At $76B, TNT Taking A Shot?
Television News Daily, Wayne Friedman - Thursday, July 11, 2024
The NBA is reportedly finalizing deals worth an estimated $76 billion ov ...
- Targeting Streaming 'Re-Subscribers': Key Bundling Combos
Advanced TV Insider, Wayne Friedman - Wednesday, July 10, 2024
A huge chunk of streaming subscribers are "re-subscribers," at 42% -- young ...
- WBD's truTV Makes Bigger Move Toward Sports
Television News Daily, Wayne Friedman - Wednesday, July 10, 2024
truTV will see a "significant" sports programming expansion in 2025, with prime-ti ...