TVBlog
This weekend, home shopping gets a satirical going-over with the arrival of the Showtime comedy "I Love That For You." Read the whole story
Nielsen has struck a deal with Vizio to add data from Vizio's 20 million TV homes through the TV set manufacturer's Inscape TV research … Read the whole story
Although AVOD services are growing, consumers are not entirely convinced the content is of high quality compared to SVOD/ad-free subscription services like Netflix, Prime … Read the whole story
The features are designed to simplify customer workflows between the two different ad-serving systems and increase efficiency for cross-platform buys and deliveries. Read the whole story
The solution allows advertisers to bring their own media for streaming inventory directly negotiated with TV networks. Read the whole story
"This is about us providing more granular data that's available to help lean into the MMM models that CPGs and retail advertisers have leaned … Read the whole story
Twitter's buyout news continues to sink the share price of Digital World Acquisition Corp. --- the special purpose acquisition company intent on buying the … Read the whole story
COMMENTARYSmaller, specialty streamers continued to edge up in share of overall streaming time. Read the whole story
- COMMENTARY
For TV news wannabe streamers, there are different scenarios here, complicated by the existing issue that TV news content is still essentially live and … Read the whole story
