Commentary
SMB AI Tilt: They Are Using It For Email And Other Functions
- by Ray Schultz , Columnist, Yesterday
Small businesses may have slowed down in their growing use of AI. But one thing is certain: for 18.9%, their top channel for 2025 investment is AI-powered personalized email campaigns, according to a new study by Blaze.
Email is followed by YouTube (17.6%) and Facebook, which at 14.9% has …
Ray Schultz is the former editor of DM News, Chief Marketer, Direct, Circulation Management and other marketing titles.
