Tag results for "campaigns"
- Adidas Plays On 'Disappearing Cinema' In Instagram To Introduce SneakersAdidas Originals experimented with media this week to build a campaign in ...
- Museum Apologizes For Halloween Subject Line Seen As Racially InsensitiveThe Halloween email sent by the Museum of Natural Science used the ...
- Indian Motorcycle Intros New Model, Launch CampaignThe FTR 1200 is a "dramatic first step" to "expand the brand's ...
- Worldata Offers Expanded Subject Line Testing ToolSubjectLine.com is based on tracking of almost 6 million subject lines. ...
- #ThatsHarrassment Video Viewership Spikes Post-Kavanaugh HearingDavid Schwimmer, who partnered with the Ad Council and director Sigal Avin ...
- Nissan, Univision Renew Music PartnershipThe live concert tour will feature a series of performances headlined by ...
- Biofreeze Launches Campaign Featuring Top AthletesCampaign is part of strategy "to reach a younger, active consumer passionate ...
- Tourism Group Shows Off 'Authentic Aruba'The integrated campaign features dozens of Arubans, making a human connection between ...
- Chipotle Takes Another Tack On 'Real' Food MessageWith new CEO and CMO on board, latest creative takes more serious ...
- Kia Partners With Red Bull To Market ForteThe Forte takes styling cues from its "big brother," the Kia Stinger ...
- Interpublic Finds Machines Perform Better Than People In Campaign ManagementA controlled test utilizing a new, state-of-the-art measurement system indicates machine learning ...
- Mini Not So Mini In Countryman EffortThe effort demonstrates how versatile the cargo space is in the model, ...
- The Carbon Is The Message: Havas To Manage How Ads Impact ClimateHavas says the "Climate Solidarity Initiative" will help marketers offset the carbon ...
- EBay Shows Huge Range Of Products In CreativeEBay offers everything from game day gear to a $185,000 Mercedes-Benz sports ...
- Google Gets Marketer Pushback On AutomationMarketers have mixed responses to changes that restrict their ability to optimize ...
- LinkedIn Dynamic Ads Comes To Campaign ManagerBusinesses running the Dynamic Ads native ad format can create, manage and ...
- Hyundai Mixes Humor, Family 'Feel-Good' Time For Santa Fe Launch"We set out to create stories that feel genuine and relatable to ...
- Pizza Hut Features Augmented Reality In NFL Kickoff CampaignTo kick off the National Football League's new season, Pizza Hut is ...
- Lexus Plays Up Design, Technology In Effort For ES SedanThe target audience is "confident and genuine, and vehicles with depth and ...
- Natori Lingerie Celebrates DiversityThe campaign slogan -- "Your shade. Your size. Your fit. Your desire." ...
- Valimail Offers Anti-Fraud Email Service Free To Election CampaignsThe service will be available to any U.S. campaign in 2018 and ...
- Toyota Uses 'Slice Of Life' Moments In Highlander CampaignBurrell Communications, Chicago worked with The Colonie to create deliverables that include ...
- Brands Still Allowing Ads To Serve On Unsafe SitesFour in 10 brands allow ads to serve on unsafe websites, and ...
- IPG Study Finds Significant Brand Lift Among OOH 'Power Users'Brands that allocate 15% or more of their ad budgets to out-of-home ...
- Should Marketers Ad Target Households Or Individuals?Before launching a campaign, marketers need to determine whether it should target ...
- Facebook Bans Multiple Pages To Combat Fake News, Russian Interference SuspectedFacebook shut down a coordinated campaign to sow disinformation and discord among ...
- comScore, Hulu Team For New OTT Ratings System: All Major Nets Will Beta TestA new-and-improved comScore is making new strides in the next generation of ...
- Report: Instagram Influencer Posts Generate Millions In Earned Media ValueWhile the industry continues to debate the ROI of social-media influencers, Europe's ...
- Vector Media Pulls In Social Influencers To Boost OOH, Experiential CampaignsVector Media developed a business model to pull in social influencers, which ...
- Opt-In Data Haul: Fluent Leverages Content To Fuel Personalized MarketingFluent gleans email addresses and other data from registrations on its many ...
