Tag results for "campaigns"
- Group Nine Enacts Campaign To Highlight Ocean PollutionThe campaign, called #JoinTheSwim, has the potential to reach Group Nine's collective ...
- Search: How Bing, Facebook Will Predict Consumer PurchasesWorking with Microsoft, the Intent Lab created an algorithm that helps explain ...
- Honda Emphasizes Fun With Civic CampaignUnlike General Motors, Ford and Fiat Chrysler--which have been killing off car ...
- Twitter U.K. Christmas Campaign Features Mistaken IdentityThe ad features Twitter user John Lewis. John Lewis is also the ...
- Avocados From Mexico Finds Smartphones A Strong Influence In Interactive AdsUndertone Director of Multicultural Strategy Victor Cornejo spearheaded the launch of a ...
- Centro Signs On 100 Agencies In 2018, Budgets 150 New Hires For 2019Centro's growth is partially driven by its platform Basis, which automates direct-to-vendor ...
- Cumulus Media Offers More Ad Guarantees For MarketersIn what is believed to be a first for the industry, Cumulus ...
- Tourism Toronto, Expedia Group Encourage StopoversDuring the first phase of the campaign, stopover bookings increased by 130% ...
- Disney Campaign For 'Ralph Breaks The Internet' Bows In-Theater AR GameMoviegoers will be urged to open the Noovie Arcade app and aim ...
- Getting Out The Vote: Female Stars Reach Out To Women, 'Pop-Up Experience' Lures MillennialsA Bloomberg-funded ad directed by Jodie Foster urges women to vote 'Because ...
- Marsha Blackburn Campaign Ads Too 'Shocking' For Google To RunCampaign promoters behind Tennessee congresswoman Marsha Blackburn tried to buy media to ...
- Foot Locker, Nike Launch AR Scavenger HuntFoot Locker added augmented reality to its mobile app to create a ...
- Lululemon Takes Data To The RaceLululemon created an experiential marketing campaign that enabled runners to participate in ...
- A+E Networks Adds In-Campaign Optimization Tool To Outcome GuaranteesNew in-campaign tools allow marketers to adjust their media in campaigns while ...
- Oracle Bronto Upgrades Its Email Marketing PlatformThe enhanced technology allows users to streamline the email campaign creation process ...
- Adidas Plays On 'Disappearing Cinema' In Instagram To Introduce SneakersAdidas Originals experimented with media this week to build a campaign in ...
- Curacao Targets Adventurous Travelers"Curacao is not necessarily the lay-on-the-beach-all-day island," Hugo Clarinda, deputy director of ...
- Museum Apologizes For Halloween Subject Line Seen As Racially InsensitiveThe Halloween email sent by the Museum of Natural Science used the ...
- Indian Motorcycle Intros New Model, Launch CampaignThe FTR 1200 is a "dramatic first step" to "expand the brand's ...
- Worldata Offers Expanded Subject Line Testing ToolSubjectLine.com is based on tracking of almost 6 million subject lines. ...
- #ThatsHarrassment Video Viewership Spikes Post-Kavanaugh HearingDavid Schwimmer, who partnered with the Ad Council and director Sigal Avin ...
- Nissan, Univision Renew Music PartnershipThe live concert tour will feature a series of performances headlined by ...
- Biofreeze Launches Campaign Featuring Top AthletesCampaign is part of strategy "to reach a younger, active consumer passionate ...
- Tourism Group Shows Off 'Authentic Aruba'The integrated campaign features dozens of Arubans, making a human connection between ...
- Chipotle Takes Another Tack On 'Real' Food MessageWith new CEO and CMO on board, latest creative takes more serious ...
- Kia Partners With Red Bull To Market ForteThe Forte takes styling cues from its "big brother," the Kia Stinger ...
- Interpublic Finds Machines Perform Better Than People In Campaign ManagementA controlled test utilizing a new, state-of-the-art measurement system indicates machine learning ...
- Mini Not So Mini In Countryman EffortThe effort demonstrates how versatile the cargo space is in the model, ...
- The Carbon Is The Message: Havas To Manage How Ads Impact ClimateHavas says the "Climate Solidarity Initiative" will help marketers offset the carbon ...
- EBay Shows Huge Range Of Products In CreativeEBay offers everything from game day gear to a $185,000 Mercedes-Benz sports ...
