Tag results for "campaigns"
- Giant Spoon Will Get SXSW Attendees To Literally Bleed For HBOAs far as experiential media campaigns go, Giant Spoon's next big event ...
- Horizon Teams With Captiv8 To Battle Influencer FraudUnder the deal, Horizon will receive preferred partner pricing and has an ...
- Google Ads Brings Click-Share Metrics To Search CampaignsGoogle is bringing the click-share metric to Search campaigns in Google Ads ...
- Snap's Advertising Model Leading Company To ProfitabilityAbout 1,400 brands advertised on Snapchat in 2018, with most running one-off ...
- Study Finds Number Of Brands Surging On Snapchat, But Most Are 'One-Offs'The number of brands advertising on Snapchat surged to 1,400 in 2018. ...
- Lancome Intros AR Game Campaign For Chinese New YearLancome has partnered with Alibaba Cloud, the cloud computing arm of Alibaba ...
- Standard Video Retargeting Can Yield Wasteful ImpressionsVideo retargeting a digital media campaign can be a big waste of ...
- Google Tells Some Advertisers It Will Handle Campaign StrategiesGoogle will bring in "Google Ads experts" to manage campaigns. Google has ...
- Picking Best Geico Spot Is So Easy A Caveman Could Do ItGeico's campaign to identify the best of its many memorable commercials is ...
- UFC Moves Fight From Vegas To LA, Resells Tickets In Days Using Programmatic DOOHA programmatic digital-out-of-home campaign sold out a rescheduled UFC fight at the ...
- BMW Goes Down Memory Lane With 'New' Campaign"CPO campaigns are a bit different in it that we are not ...
- President's Campaign Breaks 'Crisis' Ad Salvo Leading Up To Tonight's TV AddressThe President's campaign committee launched a new TV and digital ad blitz ...
- Lexus Campaign Targets 'Modern Urban Explorers'The target market is "a younger buyer who is seeking a contemporary ...
- WordPress.com Launches 2019 'Anything Is Possible' List, 'Do Anything' CampaignThe 'Anything Is Possible' list, which features 14 people and organizations using ...
- A Guide To Cold Email OutreachCold email outreach isn’t for the faint-hearted. But there are tried-and-true best ...
- Tegna's Premion Giving OTT Refunds Due To 'System Issues'The seller of OTT advertising inventory for platforms says it is giving ...
- Dish, Sling TV Sign Up For Comscore's Campaign Ratings BetaIn the case of Dish, CCR will allow advertisers to view the ...
- Natural Pet Food Maker Encourages Pet Owners To #FeedTheLoveThe campaign celebrates the "imperfect but real" relationships people have with their ...
- Group Nine Enacts Campaign To Highlight Ocean PollutionThe campaign, called #JoinTheSwim, has the potential to reach Group Nine's collective ...
- Search: How Bing, Facebook Will Predict Consumer PurchasesWorking with Microsoft, the Intent Lab created an algorithm that helps explain ...
- Honda Emphasizes Fun With Civic CampaignUnlike General Motors, Ford and Fiat Chrysler--which have been killing off car ...
- Twitter U.K. Christmas Campaign Features Mistaken IdentityThe ad features Twitter user John Lewis. John Lewis is also the ...
- Avocados From Mexico Finds Smartphones A Strong Influence In Interactive AdsUndertone Director of Multicultural Strategy Victor Cornejo spearheaded the launch of a ...
- Centro Signs On 100 Agencies In 2018, Budgets 150 New Hires For 2019Centro's growth is partially driven by its platform Basis, which automates direct-to-vendor ...
- Cumulus Media Offers More Ad Guarantees For MarketersIn what is believed to be a first for the industry, Cumulus ...
- Southwest's 'Story' Campaign Optimizes Targeting StrategiesThe videos show the back stories of each traveler before they are ...
- Tourism Toronto, Expedia Group Encourage StopoversDuring the first phase of the campaign, stopover bookings increased by 130% ...
- Disney Campaign For 'Ralph Breaks The Internet' Bows In-Theater AR GameMoviegoers will be urged to open the Noovie Arcade app and aim ...
- Getting Out The Vote: Female Stars Reach Out To Women, 'Pop-Up Experience' Lures MillennialsA Bloomberg-funded ad directed by Jodie Foster urges women to vote 'Because ...
- Marsha Blackburn Campaign Ads Too 'Shocking' For Google To RunCampaign promoters behind Tennessee congresswoman Marsha Blackburn tried to buy media to ...
