Marketing DailyAutomotive National TV Spending Down 4.8% YTD
Automakers are spending less on national TV, as seen in data from September, third quarter and year-to-date, according to iSpot.tv. ...
By Tanya Gazdik
Following months of deceleration, the U.S. ad market posted a nearly 4% expansion in September, according to ju ...
By Joe Mandese
The top two Halloween weekend movies this year could only muster around $8 million each - drama/romance "Regretti ...
By Wayne Friedman
In its Q3 report, Meta showed significant increases in video consumption and active social media users and stro ...
By Colin Kirkland
Google today launched its first fully AI-generated ad, featuring a turkey looking for airline flights through the ...
By Laurie Sullivan
Filling in a gap in its previous earnings report, Microsoft has announced LinkedIn engagement statistics, highlighting major increas ...
By Colin Kirkland
The IAB has released guidelines on how conversion APIs (CAPI) can increase performance for CTV advertising as sear ...
By Laurie Sullivan
AT&T on Thursday sued the self-regulatory group National Advertising Division over its demand that the carrier pull t ...
By Wendy Davis
The awards are based on what's been done during the past year demonstrating vision, innovation and industry leadersh ...
By The Editor