MediaDailyNewsBrand Safety Platform IAS To Be Acquired By PE Firm For $1.9B
Integral Ad Science has entered into a definitive agreement to be acquired by private equity firm Novacap in an all-cash transaction that values IAS at approximately $1.9 billion and positions the
company to potentially merge with another. ...
By Laurie Sullivan

Early results on YouTube show nearly 10.5 million views for Kimmel's returning show - already near his be ...
By Wayne Friedman

A new WFA report finds that the percentage of respondents who are "very positive" about AI's impact ...
By Steve McClellan

Acadia will oversee paid search, paid social, integrated media, TikTok and Instagram management, influencer management, studio creative, a ...
By Steve McClellan

House Judiciary Committee Chairman Jim Jordan Tuesday released a letter sent to the committee from an attorney representi ...
By Laurie Sullivan
NetChoice is asking a federal appellate court to revisit a recent ruling that allows enforcement of a Californ ...
By Wendy Davis

RPA will handle media planning and buying and messaging strategy. It's also working on a new comprehensive bra ...
By Steve McClellan

Following the deployment of "Meta California," Meta launched another super PAC Tuesday to mount a challenge to ...
By Colin Kirkland

A new feature of this year's list is the inclusion of a metric that estimates the percentage ...
By Steve McClellan