MediaDailyNewsIAE To Host Ad Industry First-Ever 'Global Ethics Day'
The event will take place Oct. 15 in New York City and will unveil new initiatives addressing the ethics of influencer marketing, as well as an update of the Institute for Advertising Ethics core
principles and practices. ...
By Joe Mandese

The Federal Trade Commission is imposing additional conditions on Omnicom's merger with Interpublic Group, including new restrictions ...
By Wendy Davis

Pinterest unveiled ad capabilities on Thursday, featuring Top of Search ads and other tools designed to optimize t ...
By Laurie Sullivan

Black-and-white paths outside stores aim to spark cookie cravings and combat softening sales. ...
By Sarah Mahoney

Brian Nash spent more than a decade at Mazda leading the brand to sales growth while overseeing t ...
By Tanya Gazdik
Lawmakers in Massachusetts' Senate unanimously voted on Thursday in favor of a bill that would broadly prohibit compani ...
By Wendy Davis

Media-buyer spending expectations fell from a 2025 growth of 7.3% in January to 5.7% in the most rece ...
By Laurie Sullivan

The OOH displays are placed near the headquarters of Edelman, Havas, Omnicom and WPP and detail their ti ...
By Steve McClellan
Florida Attorney General James Uthmeier on Wednesday pressed his bid for a court order requiring Snap to comp ...
By Wendy Davis