Dwayne Johnson the pro wrestler turned actor and entertainment producer has opened up a new ad agency called Seven Bucks Creative with his manager Dany Garcia, The news was first reported by Adage.com. The name derives from a low point in Johnson’s career when he had $7 to his name, or so the story goes. He also has a production studio with the Seven Bucks moniker. The agency’s day to day operations, according to Adage.com will be led by Chet Gulland, a former head of strategy for Droga5.