Study: 4 In 10 Smartphone Users Would Switch To iPhone

iphone/blackberryAlmost 4 in 10 smartphone users who don't have an iPhone would switch to the popular Apple device for their next purchase, while 4 out of 5 of current iPhone users would buy the phone again, according to a new study.

The report, by market research firm Crowd Science, also …

2 comments about "Study: 4 In 10 Smartphone Users Would Switch To iPhone".
Check to receive email when comments are posted.
  1. John Grono from GAP Research, June 23, 2009 at 9:20 a.m.

    If the iPhone increasing its share to 10.8% from 5.3% a year ago (+5.5 share points in a year) is an "IPhone stampede", then what do you call it when Blackberry increases its share to "almost 20%" from 13.3% "during the quarter" (let's call it +6.5 share points in a quarter) .... would it be a Blackberry tsunami?

    Surely that sort of share growth in a single quarter is the more important and relevant thing to be commenting on.

  2. Paula Lynn from Who Else Unlimited, June 23, 2009 at 11:04 a.m.

    Personally, I would probably choose an iPhone if it was available at Verizon. Not that I am anywhere near an advocate for that company, but it has the best signal and I can always say goodby after a conversation. However, the game changer for everyone will be when the feds end the exclusivity or if Apple (and the other companies for that matter) realize that more sales equal more share.

Next story loading loading..
More from Mobile Marketing Daily

Discover Our Publications