Top 10 DMAs in which reside adults who imbibed a sports drink in the past week:
1 Harlingen/ Weslaco/ Brownsville/ McAllen, Texas
2 San Antonio, Texas
3 El Paso, Texas
4 Fresno/
Visalia, Calif.
5 Bakersfield, Calif.
6 Austin, Texas
7 Phoenix
8 Albuquerque/ Santa Fe, N.M.
9 Los Angeles
10 San Diego, Calif.
Source: Scarborough Research, www.weknowthelocals.com