Bounce TV Aimed At African-Americans

  • April 4, 2011

A new over-the-air television network aimed at African-American audiences will launch in the fall, led by Andrew Young and Martin Luther King III, reports B&C. Based in Atlanta, Bounce TV is trying to line up distribution through the digital signals of local television stations, broadcasting sports, movies, original series to adults 25-54. It has a deal in place to secure TV rights to 40 films from NBCU, Sony, Codeblack and Image.

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