• by Steve McClellan  @mp_mcclellan, January 12, 2012

Oil and energy giant Shell has launched a global media review, the client has confirmed.

The incumbent is WPP’s MediaCom, which has handled the account for about six years.

The client spends and estimated $250 million on ads worldwide.

Confirming the review, a client rep replied that, “Mediacom has managed the Shell global media buying account since 2005. During this time there have been significant changes in the media landscape and as such it is the right time to review all options.”