• by Joe Mandese  @mp_joemandese, January 17, 2012

This just in: Google will overtake Yahoo as the "king of display" advertising by the end of the year, predicts London-based search shop Greenlight.

“Google’s noteworthy acquisitions and investments in 2011 combined with the mighty AdWords suggest that by the end of 2012, not only will 90% of advertisers’ search budgets be in AdWords, but also that this trend is set for display,” says Hannah Kimuyu, Paid Media Director, Greenlight.