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Tablet Use To Spur Increase In Readership
- Computer Business Review , Thursday, January 17, 2013 3:18 PM
More than 12 million adults in the UK now own a tablet device and four in 10 owners say they are likely to read more news on a tablet, according to a new survey from YouGov for Newsworks. According to the survey conducted for UK newspaper industry marketing body, the ownership of tablet computers increased to 30% to all internet-connected UK adults. The survey found that 42% of owners think that owning a tablet will mean their news consumption will increase, or has increased and 54% of 18-24 year olds and 60% of 25-34 year olds expect an increase in the amount of news they read.
