Pandora on Tuesday announced hitting the 200 million user mark in the U.S. Launched in the summer of 2005, the online radio service reached 100
million registered users in July 2011, adding the next 100 million in less than two years.
Among other user stats the company released today:
- Pandora streams 200 million songs before
10 a.m. every day.
- Listeners have personalized their stations with more than 25 billion thumbs.
- Last month, Pandora played more than 100,000 unique artists and more than 1 million
unique songs. The vast majority of that music got no other terrestrial radio airplay.
- More than 140 million listeners have tuned in to Pandora on a mobile device.
Pandora last
month reported that revenue in the fourth quarter of 2012 rose
54% to $125.1 million, but continues to struggle with profitability amid rising costs. The company’s CEO, Joseph Kennedy, also announced in March that he will be stepping down when a successor
is found.