Oakley Inks Deal With MLB Properties

Eyewear and accessories company Oakley, Inc. has signed its first deal with Major League Baseball Properties to manufacture and market Oakley performance and lifestyle apparel and accessories. 

Initially, there will be Los Angeles Angels of Anaheim and New York Yankees-themed products as T-shirts, polo shirts, sweatshirts, headwear, wallets, backpacks and duffel bags, mobile phone and tablet cases and lanyards. The apparel and accessories are co-branded and feature designs that are intended to align with Oakley brand design values.

On the East Coast, customers can purchase products at the Yankees Team Stores and the Oakley shop in Yankee Stadium. On the West Coast, the products will be sold directly to customers through the Oakley store in Angels Stadium.

The Oakley store in Angels Stadium is the company’s first stand-alone shop under the new agreement and will be open for all home games, per the company. 

 

1 comment about "Oakley Inks Deal With MLB Properties".
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  1. Robert McEvily from MediaPost, May 16, 2013 at 7:58 a.m.

    Nice!

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