BIZ DEV: Taco Cabana Names Firehouse AOR

Firehouse was named agency of record for Taco Cabana, which operates 165 restaurants across Texas, Oklahoma and New Mexico. The agency will handle digital and traditional creative duties. Firehouse won the account following a review. BradfordLawton previously handled the account. "We are looking forward to creating a new brand campaign with Firehouse that will break through the restaurant clutter and really drive the Taco Cabana business," said Jack Civa, Director of Marketing at Taco Cabana, in a statement. New work will launch in the first quarter of 2014.
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