TV viewers who stream TV shows also are big when it comes to binge viewing.
Drawing from a Harris Interactive study, Netflix says of those who stream at least one TV show a week, 61% of
this group also binge on TV shows regularly.
Binge viewing -- as defined by 73% of viewers who take part in the practice -- is viewing from two to six episodes of one TV series, such as
Netflix's "House of Cards," at one sitting. This same percentage of viewers -- 73% -- also have “positive” feelings toward binge viewing.
Other data points: among those who
stream multiple episodes of a TV series, 38% do it as a solo event. Another 51% prefer to watch with at least one other person. Just under 40% of TV streamers are patient TV viewers, preferring to
wait to until another person is available to take part in the binging.
Almost all of those TV streamers -- 80% -- say they would rather stream a good TV show than read a friend's social
The online survey was conducted between Nov. 25 and 27, 2013 among 3,078 adults ages 18 and older, with 1,496 of those streaming TV shows at least once a week.