Chivas 18 Hong
Kong launched "A Tribute to the Modern Gentlemen," a video campaign about three men from different walks of life, including a venture philanthropist, filmmaker and social designer. Each story
explores the qualities of the real modern gentlemen and how their knowledge and achievements influence and empower the people around them. Each story is roughly 90 seconds long, highlighting one man's
mission to help feed school children in need, the influences of a filmmaker and a designer who turns a tree uprooted from a typhoon into a kite winder to raise money for typhoon relief. Watch the videos here, created by Ogilvy & Mather Hong Kong.
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