NEW! TrueCar Launches Social Campaign Tied To 'True Love' TV Spot

truecarWith the help of ad agency Tiny Rebellion, car buying service TrueCar has launched a social campaign to “thank” the furry friends that starred in its latest TV spot, True Love, featuring Owen Wilson as the voice of the brand. For every Instagram photo tagged #DogsInCars, TrueCar will donate $1—up to $50,000—to the Best Friends Animal Society’s  “Joy Rides” program, a transportation program for dogs that picks them up at a shelter and takes them to a loving home or no-kill sanctuary. The campaign will run until the end of April or the goal of $50,000 has been reached.

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