BIZ DEV: Delta Air Lines Names AKQA Digital AOR

AKQA was named digital agency of record for Delta Air Lines, following a review. This partnership build on an already exiting relationship between AKQA and Delta; AKQA has served as Delta's mobile agency of record since 2010. In its expanded role, AKQA will help create and manage digital experiences for Delta customers, including the flagship delta.com. "Our partnership with Delta is a true collaboration, creating work that's admired by the industry and loved by travelers worldwide," said Ajaz Ahmed, CEO of AKQA. "We are delighted to build on these strong foundations with new momentum to deliver the ultimate digital experience that will further extend Delta's lead." Delta spent $54.3 million on measured media in 2014, according to Kantar Media.

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