has launched a "Long Story" ad campaign that takes typically short stories and drags them out. In "Biker," two women ask a man where he bought his adorable bulldog. The guy goes
on a tangent involving a realtor, garage space, Mexican food and his puppy. The spot ends with the women asking for the realtor's contact info. See it here
. The second ad features a guy wearing a snazzy shirt. The origin of the shirt starts with buying a house, eating oysters, marrying
the cousin of his waitress and crafting cool shirts with is new wife. Phew. Watch it here
. Red Tettemer O'Connell + Partners
created the campaign.