Toyota Helps Kids Redo Father's Day
- by Amy Corr @MediaPostOTL, June 17, 2015
Toyota took to the streets of Los
Angeles and found the majority of passersby did not buy their fathers anything for Father's Day. And if anything was bought for the occasion, chances are it was socks. The automaker decided to lets
these adult children redo Father's Day by giving dads a spontaneous phone call to say they are loved and appreciated. Many of the dads got emotional; Toyota flew one man living in California back to
his childhood home in Wyoming so he could spend Father's Day with his dad. See it here, created by Saatchi & Saatchi LA.
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