TubeMogul is building up its sales, client services and engineering leadership with some new executives: Erika Lamoreaux, strategic account director; Tim Murray, VP-media sales, North America; and
Vasanthi Holtcamp, VP-test engineering (a new position).
In an email to Real-Time Daily, TubeMogul chief client officer Daniel Schotland said the hires bring not only a
wealth of experience, but also "embody the core values that we put at the very top of the list of what we look for in new TubeMogulers."
Lamoreaux's responsibilities include managing
executive-level client relationships and driving overall account penetration, growth and retention for TubeMogul’s brand and agency clients, according to a release from the company. Lamoreaux
comes from The Clorox Company, where she oversaw search, display, video and mobile digital media for all Clorox brands.
Murray will handle TubeMogul’s North American platform
services sales force--including creating, developing and implementing the company’s sales strategy. He previously worked for the Rubicon Project, AOL Advertising and The New York Times
Media Group.
Holtcamp comes from software engineering at Ericsson. Her prior experience includes positions at Microsoft, Crossweave, Macromedia (now Adobe Systems)
and Informix Software.