BIZ DEV: LevLane Wins Hatfield Quality Meats And Farm Promise Brands

Following a four-month review, Clemens Food Group named LevLane as agency of record for its Hatfield Quality Meats and Farm Promise pork brands. The agency will be responsible for creative, media, brand planning and social media elements. Allebach Communications previously handled the work. Paid media will include both consumer and trade, East Coast-based initially, and expanding west as the company's new Coldwater, Mich. facility, now under construction, opens. First work will break in the spring. Additional LevLane clients include Rothman, Kennedy Health, Jefferson Concussion Center, Beacon Trust, Massage Envy, Ventana, Viamonte and MDVIP, among others.
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