The Women's Fund of Omaha launched "Condom
Word," an out-of-home campaign aimed to decrease the high volume of STDs in teens in Omaha, Neb. The campaign will be seen on social media, billboards, bus sides, banner ads and in public bathrooms.
Unwrapped condoms spell out "
love," "
passion" and "
share," followed by words of wisdom. "Love. It's more beautiful without a
herpes outbreak," reads one. "Passion. Nobody has ever felt it for gonorrhea," reads another. Viewers are then directed to GetCheckedOmaha.com, where they can get free condoms. See the ads
here,
here and
here, created by
Serve Marketingadvertisement
advertisement
.